Photo - INCYMO AI
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INCYMO AI

Cyprus
Market: Artificial Intelligence
Stage of the project: Operating business

Date of last change: 14.02.2023
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Idea

Maximize revenue in free-to-play games with our AI-products: SmartUA x10 ROAS boost with AI-generated descriptions for performing video creatives/SmartIn-App SaaS platform to increase Life Time Value

Current Status

Our progress lately:
•found out that there is a huge need in the industry for high-performing creative (30+ UA Gaming Leads Said);
•implemented product smartUA on 4/4 successful cases where he increased ROAS by 10x.;
•found new paying customers: before launching smartUA, we had already signed 3 clients (Say Games, AdQuantum, Eidolon) for $3,300 in December, and 15 more clients are in the process of negotiating terms (games with revenues of $20M/month, $12M/month, etc);
• Appflyer is considering us as a strategic partner(15k customer base) . We need 2k customers to become a unicorn.

Problem or Opportunity

1. Big companies lose millions of dollars in potential profits from In-app Purchases (IAP) because of the lack of personalization
2. More than 30 User Acquisition (UA) leads said ads don't perform well enough and there is no clear understanding how to come up with new & workable ideas

Solution (product or service)

We develop AI-based smart products for the gaming industry that increase ROAS & LTV in free-to-play games:
SmartUA - Up to x10 ROAS boost with AI-generated descriptions for performing ads video creatives;
SmartIn-App - SaaS platform that automatically increases Life Time Value (LTV) by personalizing In-App Purchases (IAP).

Business model

199$ per idea
~$4K per game per month

Incubation/Acceleration programs accomplishment

Worldwide Accelerator, Newchip Accelerator
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