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TBUY

Platform for business and sales

Armenia
Market: Internet and IT, Logistics and warehouses, Trade, Artificial Intelligence, Mobile applications
Stage of the project: Operating business

Date of last change: 28.11.2024
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Idea

A 2nd generation marketplace is a universal platform that unites everything necessary for businesses and consumers:

A complex of 50+ IT developments and a new logistics algorithm allows to:
● Reduce operating costs of our sellers by 30%
● Reduce sales commissions for sellers to 1%
● Reduce the risks of fraud on the platform by 10 times compared to a regular marketplace

Current Status

Metrics
Monthly turnover: -$130,000
Registered stores: 400
Annual growth: 25%
Profitability: 25%

Market

The target audience
-Online and offline stores
-Organizations providing services
-Private sellers and craftsmen
-Fast food establishments and supermarkets

Problem or Opportunity

Problems in existing marketplaces:

Lack of communication between vendor and consumer: This leads to vendor dependence on the platform and difficulties with warranty service.
Logistics, large warehouses within the country: Maintaining large logistics complexes requires significant costs, which forces marketplaces to increase sales commissions and rent for storing goods.
High commissions of marketplaces force sellers to raise prices: Sellers increase the cost of goods up to 60% to compensate for the forced costs of promotion, delivery, and commissions.
Limited customer options: There is no single platform where the buyer can compare the prices of goods from several countries at once, taking into account the price, delivery time, and shipping cost. Lack of information about the seller, the risk of fraud.
International expansion: Difficult international expansion for marketplaces due to high logistics costs.

Solution (product or service)

For Sellers

Multi-level analytics:
Detailed analysis of products, services, vacancies, brand, category, buyers, potential buyers and competitors.

Selling fr om your own warehouse:
There is no need to store goods in the marketplace warehouse, which reduces logistics costs.

International reach:
The ability to sell goods and services in any country wh ere TBUY is present.

Automatic promotion: automatic promotion of your website, brand, products and services in any search engines in all languages.

Posting vacancies: Vendor can post vacancies on the platform

WEB store: sellers have their own web store with the necessary functions and tools.

Solution:
For Buyers

Secure shopping.
Simultaneous search for goods in several countries, taking into account logistics.
Direct contact with sellers for answers to questions and warranty service.
Job Search.

Competitors

There are no direct competitors
Not direct competitors: Amazon, eBay, Yandex, Ozon, Aliexpress, Wildberries, Facebook, Meta

Advantages or differentiators

Modular structure: for quick implementation in any country
New logistics: Organizations will sell their products from their warehouse, without additional storage in Marketplace warehouses.
Instant global availability of products: Easily expand into new markets without additional effort
Multilingual support: Products and services in the languages ​​of the countries of presence.
Minimizing financial risks and preventing fraud

The system infrastructure cannot be copied.

Finance

Revenues:

Subscriptions from stores and individuals
Delivery, advertising, promotions
Premium services for B2B and B2C clients
Commission from C2C and B2C sales
Franchise sales
Franchise royalties
Expenses:

Operating expenses
Employee salaries
Marketing expenses
Marketing

Business model

Marketplace Business Model
The business model is based on vendor subscriptions with tiered access to tools and commissions.
When purchasing a subscription, the vendor gains access to essential business tools. Due to automation, these tools reduce business expenses by almost 30%. In addition, the vendor's commission on sales in the marketplace is reduced to 1%.

Translation:
Marketing:

To attract campaigns and buyers, a detailed pre-launch and post-launch marketing plan has been developed.

Acquisition Channels

For B2B campaign acquisition, Sales Managers:

150 sales managers have been selected.
A minimum annual acquisition threshold of 250 companies has been set for each sales manager.
There are about 250,000 organizations operating in Armenia.
TBUY expects to attract at least 30,000 organizations per year.

Money will be spent on

The investment will allow us to launch a new platform and increase the company's income by 27 times.

Offer for investor

Invest $1.4 million for a 15% stake in the company.

Become a full-fledged partner and share our success in the global market.

Risks

Risks:
Stop Financing at stage A: Possible difficulties in raising the necessary funds.
Process interruption at stage A: Unexpected delays and problems.
Opposition from well-known companies.

Incubation/Acceleration programs accomplishment

All our modules have been tested on real consumers in the pilot phase.

Won the competition and other awards

1st place in the Armenian startup competition.

Invention/Patent

An automated SEO system that automatically promotes every search engine, creating millions of new pages.
The automatic pledge module allows you to evaluate a car online and pledge it.
An electronic signature verification module that cannot be forged
AI logistics system without warehouses for hand-to-hand transfer. Which reduces all risks to 0.
Targeted advertising is automatically found by the system to those who are currently interested in it.
Translation system for 193 languages ​​with vocabulary recognition for individual languages. Self-study
Search system with 99.9% accuracy, no matter what the client is looking for.
Automated system of remuneration of personnel for work performance.
Programming without code․ A completely new approach to programming. Front/Back

Photos

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Photo 2 - Platform for business and sales
Photo 3 - Platform for business and sales
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Photo 5 - Platform for business and sales

Product Video

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Idea
Current Status
Market
Problem or Opportunity
Solution (product or service)
Competitors
Advantages or differentiators
Finance
Invested in previous rounds, $
Business model
Money will be spent on
Offer for investor
Team or Management
Mentors & Advisors
Lead investor
Risks
Incubation/Acceleration programs accomplishment
Won the competition and other awards
Invention/Patent
Photos
Product Video
Presentation