Photo - POLT
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POLT

POLT is a platform that guathers & shares informed opinions

Portugal
Market: Information and media, Blockchain, Artificial Intelligence, Mobile applications
Stage of the project: Idea or something is already done

Date of last change: 04.01.2024
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Idea

A user-driven survey app empowering citizens in decision-making by combating misinformation, capturing informed public opinions, and enhancing poll accuracy.

Current Status

Traction

So far our market study indicates

- 92% are interested in the concept.
- 83% are interested in participating in our surveys
- 83% likely to recommend POLT to friends & Family
- 32% are willing to pay premium subscription

Current status - MVP stage

Market

Potential Customers:

General Public;
Educators and Students;
Media Organizations;
Professional Journalists;
more..

Market:

World Online Survey Market: 2.9 B with a rising CAGR (12%)
Portuguese survey market is expected to reach €130 million by 2025, from €81 million in 2020 (ResearchandMarkets)

Key trends shaping the survey market in Portugal and the world:

The increasing use of mobile surveys

The increasing use of social media surveys

The increasing use of big data analytics

The increasing use of AI

Problem or Opportunity

POLT addresses two major issues: firstly, it combats misinformation and disinformation, providing users with verified and factual content. Secondly, it aims to improve the accuracy of polling by reducing the traditional margin of error from 3.5% to approximately 2%, thereby enhancing the reliability and trustworthiness of public opinion data.

Solution (product or service)

"Democracy cannot thrive where Ignorance Prevails" - James Madison

Like James Madison we believe a representative democracy flourishes only when its citizens are informed and educated enough to vote.

Enter POLT.

We empower active citizens through informative surveys and sharing comprehensive public opinion insights, fostering a more informed and engaged democracy. We leverage an increased sample size and higher engagement to improve public opinion accuracy and representation.

Competitors

YouGov; Survey Monkey; Democracy App; Democracy (GER); Ipsos;

Advantages or differentiators

We gather key aspects that no other uses simultaneously

Business model

B2C - Subscription
B2Bc - Sponsored Polls

Money will be spent on

App Development; AI implementation; Branding and Marketing

Team or Management

Incubation/Acceleration programs accomplishment

Startup Lisboa
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Idea
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