A user-driven survey app empowering citizens in decision-making by combating misinformation, capturing informed public opinions, and enhancing poll accuracy.
So far our market study indicates
- 92% are interested in the concept.
- 83% are interested in participating in our surveys
- 83% likely to recommend POLT to friends & Family
- 32% are willing to pay premium subscription
Current status - MVP stage
General Public; Educators and Students; Media Organizations; Professional Journalists; more..
World Online Survey Market: 2.9 B with a rising CAGR (12%) Portuguese survey market is expected to reach €130 million by 2025, from €81 million in 2020 (ResearchandMarkets)
Key trends shaping the survey market in Portugal and the world:
The increasing use of mobile surveys
The increasing use of social media surveys
The increasing use of big data analytics
The increasing use of AI
Problem or Opportunity
POLT addresses two major issues: firstly, it combats misinformation and disinformation, providing users with verified and factual content. Secondly, it aims to improve the accuracy of polling by reducing the traditional margin of error from 3.5% to approximately 2%, thereby enhancing the reliability and trustworthiness of public opinion data.
Solution (product or service)
"Democracy cannot thrive where Ignorance Prevails" - James Madison
Like James Madison we believe a representative democracy flourishes only when its citizens are informed and educated enough to vote.
We empower active citizens through informative surveys and sharing comprehensive public opinion insights, fostering a more informed and engaged democracy. We leverage an increased sample size and higher engagement to improve public opinion accuracy and representation.