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Blockchain-Ads

Singapore
Market: Blockchain
Stage of the project: Operating business

Date of last change: 14.07.2023
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Idea

Ad Tech platform servicing the web3 industry, providing 10x the advertising performance for the customers comparing to the competition. Generated $800K+ in revenue within 11 months while in MVP.

Current Status

MVP
$850K in revenue
>40 advertisers (customers)

Problem or Opportunity

Web3 brands can not advertise to their ideal customers!

The web3 industry is build for anonymity so companies like Disney, Starbucks, Nike entering the space have no idea where to find their ideal customers or how to the their brand in-front of them.

Solution (product or service)

Web3 Native AdTech platform.

Using:
1. Proprietary "web3cookie" that links device ID's and wallet address
collecting data from multiple data providers (partners - large marketplaces, exchanges, ecosystems)

2. Own distribution channel of 9K+ websites and apps to display targeted ads to people based on their on-chain behavior and portfolio.

Business model

Marketplace model with 50% commission on every transaction

Connecting Advertisers (Brands/companies) and Publishers (websites/apps where ads are displayed)
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