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Cerebrum Sensor Technologies

USA, California
Market: Logistics and warehouses, Transport, Electronics, Artificial Intelligence, Mobile applications
Stage of the project: Operating business

Date of last change: 23.06.2023
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Idea

In terms of technology, the tire industry is a decade behind. We provide patented hardware & SaaS delivering AI/ML-based insights to reduce the top causes of accidents, pollutants & operating costs.

Current Status

The past two years have been focused on support PoCs with major tire and vehicle OEs, fleets, etc. The 'wow' factor of our company is that we've developed the world's first real-time tread depth & load monitoring system and these companies have all been interested in proving that it works. As we have now completed dozens of successful PoCs evidencing our unique solution, these PoCs are now commercializing. We are now selling to some of the largest tire and vehicle OEs & fleets; focus is commercialization.

Problem or Opportunity

When it comes to technology, the automotive tire industry is decades behind. Tires represent the single most influential cause of vehicle accidents and tire particulates originating from tire wear are the leading vehicle pollutant that is currently unregulated and untraceable. In addition, tires influence over 50% of operating costs for fleets, and the decade old technology (TPMS) falls far short of industry needs.

Solution (product or service)

Cerebrum Sensor Technologies Inc. fills the industry need with the world’s most advanced Intelligent Tire Solutions, which include sensors, gateways, software and AI-based algorithms. The Company created the first commercially available, IoT-enabled solution capable of reporting real-time tire analytics including pressure, temperature, tread depth and load, among others. Cerebrum’s solutions are advanced relative to competitive alternatives, patented, and address a massive global market estimated at $30+ billion per annum.

Business model

Our Business Model
1. SaaS & Hardware Sales
Sensors, accessory parts, gateways, software subscriptions, data plans, API calls, algorithms.
All priced specific to each market segment.
White labeling of product for tire manufacturers, TPMS companies, etc.

2. Data & Algorithms Licensing
Engineering and development services
Licensing of algorithms into 3rd party sensors, vehicles, etc.

3. Services
Engineering and development services.
Sale of hardware / software design for 3rd part manufacturing.
Installation of products for customers.

Incubation/Acceleration programs accomplishment

GSD Labs Accelerator
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