Happy Lapy

We want to create ecosystem for people and their pet, where they can find new friends for together walking, share photos with their dogs and look for usefull information like vets, dogs education, treners for pets, places for walking and more else. Application needs to help people with pets and close a lot of question for newly minded dogs owners.

We have application for iOS and Android in store, people can:
– create and update profile in Russia
– watch on feed with photos and profile
– find for usefull services and places for dogs
– read articles and popular insurance about dogs
– send message to each other

MAU: 170 people
Retention d30: 15%

Problem
1st: People who stay newly minded don't understand where look for information about vets, trainers, retails, feed and advices for their pets. And all these people try to research a lot of sites and application
2nd: People who have dog want to find other people for walking and now these people can connect only on special places but a lot of people don't understand where are these places and can't find it
3d: People who want to get pappy don't understand how they can do it from good's owners and pet's parents

People can use one application (ecosystem) where they book dog foods, clothes, trainers, vets, health cards, insurances and look for other dog's owners for walking. If people want to buy new dog then they can use this application for look for nurseries and all pedigree.

Gav-gav - between 3000 - 4000 profiles, top 1 in Russian but isn't ecosystem and older than Happy Lapy on 1 year
GoDog - more than 10 000 installs but it's only about dog's train
DogCha - more than 10 000 installs

Happy Lapy it's ecosystem which unites all services in one application (like pet's WeChat) and help to people adopt in first time after buying dog or help to people who have dog and want to spend less time for look for services and tools for their pets.

70% on developers and design
30% on creating new partnership (retail, events and marketing activities)