frankie is a gamified mental health and wellness platform that enhances emotional well being with the help of daily challenges and a wellness ecosystem that rewards you for consistency and routine.
Current Status
Pre-Launch and Pre-Seed
Users Waitlisted - 1,500 without paid marketing
Business Development Rewards Partners - 100 Mental Health Practitioners - 55
Content Development Expert Partners - 60
Problem or Opportunity
Mental healthcare is shunned due to 4 key reasons - costs, lack of awareness, lack of clear treatment information and follow-up and stigma. frankie creates an efficient and credible ecosystem that enables mental health and wellness to be a more rewarding and personalised process for all.
Solution (product or service)
frankie is a mental health and wellness focused platform that strengthens mental resilience through habit building and behavioural activation. This is done through our rewards-based wellness journeys that encourage taking small steps a day to inform and guide users on a lifelong wellness path.
Business model
User subscriptions, Platform fees from Mental Health Professionals and Brands, Transaction fees from teleconsultations, Transaction fees from Brands, Corporate EAP subscriptions, Advertising
Incubation/Acceleration programs accomplishment
Completed: Antler Spark 1
In the midst of completing: Quest Ventures VGI Program, WhatIf Mental Health Accelerator