Swim Zone delivers modular, sustainable swim facilities built from recycled containers—addressing Switzerland’s pool shortage and enabling scalable, year-round swim education and training.
Current Status
- 2-year pilot (Aqua Swim Academy) validating demand, pricing, and operations
- ~CHF 500,000 revenue generated with limited pool access (~8 hrs/week)
- Database of 3,000–4,000+ clients; consistent waiting lists
- Active partnerships: schools, crèches, health insurers (QualiCert reimbursement)
- First Swim Zone site secured (15-year lease), technical studies completed, financing in progress
Problem or Opportunity
Switzerland faces a structural shortage of accessible pool infrastructure. Public pools are oversubscribed, private facilities are costly to build and operate, and available swim time is limited. This restricts access to swim education, delays learning (especially for children), and creates long waiting lists—despite strong demand.
Solution (product or service)
Swim Zone develops modular, sustainable swim facilities built from recycled shipping containers. These pools can be installed in weeks rather than years, at a fraction of the cost of traditional builds. The model enables flexible deployment in urban areas, year-round operation, and supports all user groups—from babies to adults—through structured swim education and training programmes.
Business model
- Core revenue: recurring swim lesson subscriptions (children, adults, parent & baby)
- Additional revenue: camps, private lessons, B2B programmes (schools, insurers, corporates)
- High utilisation model: small group classes across multiple teaching zones, maximising hourly yield per pool
- Scalable rollout: replicate modular sites across Switzerland with standardised operations