Fem Equity is an innovative SaaS platform designed to empower women to achieve six-figure careers and build financial longevity.
Current Status
Fem Equity, founded by Adeola Ajani in 2021, has demonstrated impressive traction and growth:
Recognition: Highlighted by SXSW and Nasdaq Milestone Makers for its innovative approach.
Revenue: Over $150k in revenue to date, with a growing customer base.
Platform Impact: Hundreds of users have leveraged the pay gap calculator for personalized salary benchmarks, collectively increasing salaries by $1.5 million in 2024 alone.
Brand Strength: Known for its powerful mission and visibility through major press coverage.
Strategic Partnerships: Collaborations with UNCF, GET Cities, Project W,
Problem or Opportunity
Fem Equity addresses the systemic challenges of gender pay inequity by empowering women professionals to understand and demand their worth. The platform focuses on key problem-solving areas:
Salary Benchmarking: Provides personalized insights through its pay gap calculator, enabling women to identify fair compensation and negotiate effectively.
Knowledge Empowerment: Offers tools, resources, and frameworks (e.g., W.O.R.T.H. method) that guide women in their professional journeys toward equity.
Solution (product or service)
Fem Equity is an innovative SaaS platform designed to empower women to achieve six-figure careers and build financial longevity. Our AI-driven solution supports women at all career stages by promoting career advancement and equitable compensation. We have a data engine built for specific tools like our pay equity calculator, trend analysis, and database. Fem Equity has helped its members achieve over $2,500,000 salary earning acroos the platform
Increase their annual salary by $20,000 within 6 months of using the platform.
Business model
Business to Business to Consumer Subscription Sales:
(Annual Corporate contract is based on company size)
(5 contracts signed to date)
Fem Equity generates revenues by selling a contract-based offering to large organizations, institutions, and universities who are committed to workforce development. These organizations want a tool that upscales, promotes and tracks their early to mid-level women and minority professionals to success within the organization. The contract is for a minimum of 6 months with an implementation fee cost before onboarding users on the platform.