Photo - Bilheking
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Bilheking

Ticket Sales Platform

Brazil
Market: Information and media, Culture and art, Entertainment
Stage of the project: Operating business

Date of last change: 23.04.2024
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Idea

At Bilheking, we integrate all solutions to ensure that the event experience is beneficial for all parties involved.

- End consumers
- Event producers
- Suppliers/influencers

That's why we reinvent the sector by combining creativity, enthusiasm, and competence. These are the ingredients to create the Bilheking solution mix.

We understand how important your business is, but for that, we need to put our "skin in the game." Every employee must know that the customer comes first.

Current Status

Currently, our company is gaining significant traction and momentum in the market. We have successfully established ourselves as a leader in event solutions, with a growing base of satisfied customers, including both end consumers and event producers. Our innovative approach, combining creativity and competence, has set us apart from the competition and has led to widespread adoption of our services.

Our platform has seen a steady increase in users, with a growing number of events being organized and managed through Bilheking. This increased usage is a testament to the effectiveness of our solutions and the value we provide to our clients.

Furthermore, our partnerships with suppliers and influencers have strengthened, allowing us to offer a diverse range of products and services to enhance the event experience for all involved parties.

Overall, our company is in a strong position, with a promising outlook for continued growth and success in the future. We are committed to maintaining our focus on customer satisfaction and innovation, ensuring that Bilheking remains at the forefront of the event industry.

Market

At Bilheking, we aim to attract a diverse range of clients within the event industry, spanning from individual event producers to large-scale organizations. While we are a major platform for ticket sales and welcome every kind of public, our focus is on catering to the specific needs and preferences of event producers across various sectors. Here's the kind of client we strive to achieve:

Event Producers of All Sizes: We welcome event producers of all sizes, from individuals organizing small community events to large corporations hosting international conferences. Our platform is designed to accommodate the needs of clients regardless of the scale or complexity of their events.

Industry-specific Events: We seek to partner with event producers across a wide range of industries, including but not limited to entertainment, sports, education, technology, and business. By catering to industry-specific needs and preferences, we aim to become the go-to platform for event ticketing and management in various sectors.

Innovative and Creative Producers: We are particularly interested in working with innovative and creative event producers who are looking to push the boundaries and create unique and memorable experiences for their attendees. Whether it's through interactive elements, cutting-edge technology, or creative programming, we strive to support producers who are driving innovation in the event industry.

Collaborative Partners: We value collaborative partnerships with event producers who share our commitment to delivering exceptional experiences and driving success in the industry. By working closely with our clients, we aim to build strong and mutually beneficial relationships that foster growth, innovation, and excellence in event management.

Overall, our goal is to attract a diverse range of event producers who are seeking a reliable and comprehensive platform for ticket sales and event management. By catering to the specific needs and preferences of our clients, we aim to become their trusted partner in creating successful and impactful events that resonate with audiences worldwide.

Problem or Opportunity

Currently, our company is gaining significant traction and momentum in the market. We have successfully established ourselves as a leader in event solutions, with a growing base of satisfied customers, including both end consumers and event producers. Our innovative approach, combining creativity and competence, has set us apart from the competition and has led to widespread adoption of our services.

Our platform has seen a steady increase in users, with a growing number of events being organized and managed through Bilheking. This increased usage is a testament to the effectiveness of our solutions and the value we provide to our clients.

Furthermore, our partnerships with suppliers and influencers have strengthened, allowing us to offer a diverse range of products and services to enhance the event experience for all involved parties.

Overall, our company is in a strong position, with a promising outlook for continued growth and success in the future. We are committed to maintaining our focus on customer satisfaction and innovation, ensuring that Bilheking remains at the forefront of the event industry.

Solution (product or service)

Bilheking's services offer comprehensive event management solutions tailored to meet the diverse needs of clients in the industry. We streamline event planning, enhance attendee experiences, and maximize revenue generation through ticketing, sponsorships, and merchandise sales. Our data-driven approach provides actionable insights to optimize strategies and improve event success. With flexible and scalable solutions, we empower clients to create exceptional events, drive engagement, and achieve long-term success in the dynamic event industry.

Competitors

In the competitive landscape of event management and ticketing platforms, Bilheking faces competition from several key players. Here are some of our competitors:

Eventbrite: is a well-established event management and ticketing platform that caters to a wide range of events, from small gatherings to large conferences and festivals. They offer robust features for event organizers and a user-friendly interface for attendees to discover and purchase tickets.

Ticketmaster: Ticketmaster is a leading ticketing platform known for its extensive network of events and venues, particularly in the entertainment and sports industries. They provide ticketing solutions for both primary and secondary market events, along with additional services such as event promotion and venue management.

Cvent: Cvent is a comprehensive event management platform that offers solutions for event planning, registration, marketing, and onsite management. They cater primarily to corporate events, conferences, and trade shows, providing tools for event organizers to streamline the entire event lifecycle.

StubHub: StubHub is a popular ticket resale platform that allows users to buy and sell tickets to a wide range of events, including concerts, sports games, and theater shows. They offer a secure marketplace for secondary market ticket transactions, with features for both buyers and sellers.

Eventzilla: Eventzilla is a cloud-based event registration and ticketing platform that caters to small and medium-sized events. They offer customizable event registration pages, ticketing options, and attendee management tools, making it easy for event organizers to create and manage their events online.

While these competitors offer similar services to Bilheking, we differentiate ourselves through our focus on innovation, customer service, and user experience. By continuously evolving our platform, expanding our offerings, and providing exceptional value to our clients and attendees, we aim to remain competitive and drive growth in the dynamic event management industry.

Advantages or differentiators

Bilheking stands out in the event management and ticketing industry due to our innovative technology, comprehensive solutions, personalized experiences, data-driven insights, and exceptional customer service. Our user-friendly platform and advanced algorithms streamline event planning and ticket sales, while our focus on personalization helps event producers create memorable experiences for attendees. With a commitment to delivering actionable insights and dedicated customer support, Bilheking is positioned as a leader in the industry, driving success for clients and enhancing the overall event experience.

Finance

At Bilheking, our financial indicators reflect a robust and promising outlook for growth and profitability. With an EBITDA margin of 39.4% and a net profit margin of 21%, we demonstrate strong operational efficiency and profitability in our business operations.

Our projected growth trajectory is equally impressive, with a potential growth rate of 345% per year in the first three years, followed by a gradual decline to 212% in the subsequent three years, and further declining to 45% in the last four years. This growth trajectory reflects our ambitious expansion plans and our ability to capitalize on emerging opportunities in the event industry.

Based on these financial projections, our company is poised to achieve substantial value creation over the next decade. With a projected company value of 3.5 billion dollars in 10 years, we are confident in our ability to deliver significant returns for our shareholders and stakeholders.

Our strong financial performance, coupled with our ambitious growth projections, position Bilheking as a leader in the event industry and a promising investment opportunity for investors seeking high-growth potential and attractive returns. We remain committed to executing our strategic initiatives, driving innovation, and delivering value for our clients and investors alike.

Business model

At Bilheking, our business model revolves around providing comprehensive event management solutions that streamline the planning, organization, and execution of events while maximizing value for both event producers and attendees. Here's an overview of our business model:

Ticket Sales Platform: Our primary revenue stream comes fr om ticket sales. We provide a user-friendly platform wh ere event producers can list their events and sell tickets to attendees. We may charge a fee or commission on each ticket sold, generating revenue for Bilheking.

Value-added Services: In addition to ticket sales, we offer a range of value-added services to enhance the event experience and generate additional revenue. These services may include VIP packages, merchandise sales, premium seating options, and exclusive access passes.

Data Monetization: We leverage data analytics to gather insights into attendee behavior, preferences, and demographics. This data is valuable to event producers, sponsors, and advertisers seeking to target specific audiences. We may monetize this data through targeted advertising, sponsorships, or partnerships.

Subscription Model: For event producers who require ongoing access to our platform and services, we offer subscription-based pricing models. This may include tiered subscription plans with varying levels of features and support, providing flexibility and scalability to meet the needs of different clients.

Sponsorship and Partnerships: We collaborate with sponsors, advertisers, and industry partners to offer promotional opportunities and sponsorships within our platform and at events. These partnerships generate additional revenue for Bilheking while providing valuable exposure and marketing opportunities for sponsors.

Overall, our business model is built on providing value-driven solutions that empower event producers to create successful and engaging events, while also providing a seamless and enjoyable experience for attendees. By diversifying our revenue streams and leveraging data and partnerships, we aim to sustainably grow our business and maintain our position as a leader in the event management industry.

Money will be spent on

Bilheking's financial allocation prioritizes strategic areas crucial to sustaining growth and enhancing our competitive edge in the event management and ticketing industry. Our investments encompass technology development for continuous innovation, marketing and promotion to expand our reach, sales and business development to acquire and retain clients, customer support for exceptional service delivery, research and development to stay ahead of industry trends, operational expenses for day-to-day operations, and legal and regulatory compliance to mitigate risks. By strategically allocating resources, Bilheking aims to achieve its growth objectives, strengthen its market position, and deliver value to clients and stakeholders.

Offer for investor

Bilheking is offering a 24% equity stake to an investor, providing an opportunity to secure funding while retaining majority ownership. The investment will support Bilheking's growth initiatives, including technology development, marketing efforts, expansion into new markets, and key personnel hiring. The terms include provisions for investor rights, obligations, and potential exit strategies. This strategic offer aligns with Bilheking's long-term vision for success and profitability in the event management and ticketing industry.

Team or Management

Risks

Bilheking operates within the event management and ticketing industry, facing inherent risks that require careful consideration and mitigation strategies. These risks include market competition, technological changes, data security and privacy concerns, regulatory compliance, economic fluctuations, event disruptions, dependency on partnerships, and cybersecurity threats. By proactively addressing these risks and implementing appropriate measures, Bilheking aims to safeguard its operations, reputation, and financial stability, ensuring continued success in the dynamic event industry.

Incubation/Acceleration programs accomplishment

Startup mentorship’s program

Won the competition and other awards

Participating and winning a competition as the best startup idea of the state was a pivotal moment for Bilheking.

Invention/Patent

G237894-INPI

Photos

Photo 1 - Ticket Sales Platform
Photo 2 - Ticket Sales Platform
Photo 3 - Ticket Sales Platform
Photo 4 - Ticket Sales Platform
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Idea
Current Status
Market
Problem or Opportunity
Solution (product or service)
Competitors
Advantages or differentiators
Finance
Invested in previous rounds, $
Business model
Money will be spent on
Offer for investor
Team or Management
Mentors & Advisors
Lead investor
Risks
Incubation/Acceleration programs accomplishment
Won the competition and other awards
Invention/Patent
Photos
Product Video
Presentation