Unreal Estate is an innovative digital real estate platform aiming to streamline property transactions with tech-driven solutions, reducing fees and offering exclusive analytical insights to modernize the traditional real estate experience.
Current Status
In a growth phase, with an expanding market presence, established revenue streams, and ongoing development of partnerships and technology
Market
Customer Segments:
- Home buyers and sellers
- Property investors
- Renters, with a focus on recent university graduates moving to major cities.
Market:
The company operates in the real estate market, with a particular emphasis on the digital and tech-savvy consumer base seeking efficient and cost-effective property transaction solutions.
Problem or Opportunity
The primary problem "Unreal Estate" addresses is the complexity, inefficiency, and high costs associated with traditional real estate transactions.
Solution (product or service)
Decision : Their solution is a digital platform that simplifies these processes, reduces fees, and offers data-driven insights to enhance the customer experience in buying, selling, and renting properties.
Competitors
Competitors could include traditional real estate brokers, other proptech startups, online real estate platforms like Zillow or Redfin, and possibly financial institutions offering real estate services.
Advantages or differentiators
Unreal Estate is revolutionizing the real estate market by offering sellers a low commission rate of 2.5%, resulting in an impressive average savings of $12,000, in stark contrast to the traditional rate of 6%. Buyers also realize
significant savings through an innovative 1%-2% rebate or flat fee approach, saving them an average of $10,000+. In addition to the financial benefits, Unreal Estate significantly expedites transactions through its integrated digital solutions, demonstrating a fast average sale time of 45 days, surpassing the typical industry average of 60 days. This agility, combined with a seamless digital transaction experience, firmly positions Unreal Estate as a visionary leader in the digital transformation of the real estate market
Finance
Revenue Streams :
- Transaction fees
- Title insurance
- Cash offers,
- Mortgage servicing
- Subscription model for premium services targeted at investors
Cost Structure :
- Technology development and maintenance
- Data acquisition and analysis
- Marketing and sales
- Partner commission fees
- Customer support operations
Business model
"Unreal Estate" operates a digital platform model in the proptech sector, leveraging technology to offer streamlined real estate services with a focus on reducing traditional transaction complexities and costs.
Money will be spent on
- Marketing and Growth
- Partnerships
- Technology Development
- Research and Development
- Operational Costs
Offer for investor
Convertible notes - carry 9% interest and 20% discount on the valuation. Advisory shares - from $350k+