An omnichannel platform that helps companies significantly increase their online user experience. Optimize your product feed, track logistics, data analytics and pre-built Integrations, all in 1tool.
We have 2 paying customers testing MVP
Our target is B2B
Total eCommerce sites with GMV between 500K to 5M is 85,163 sites in US, Latam 28,345 & EU 175,673 (Source: Statista) Total 289K sites
Problem or Opportunity
Most eCommerce sites are not able to provide a good user experience due to the lack of an enrich catalog, integrated logistics and disorganized customer and sales data. Integrations between ERPs and enterprise management systems with eCommerce platforms and Marketplaces are expensive, limited and take a long time to complete. It is impossible to achieve an omnichannel strategy with disconnected systems. Companies are forced to work with too many different tools that increase costs and complicate the eCommerce management.
Omnichannel strategies are a must nowadays.
Solution (product or service)
Bridger is an IpaaS that eases data enrichment and integration process between any ERP, CRM´s, POS and any eCommerce platform & Marketplace with it´s build in connectors. Increase significantly the site´s user experience with rich data product feed and lean processes by driving user productivity and enabling less skilled, nontechnical user to rapidly accomplish daily tasks between the systems. We make Omnichannel real, affordable and realistic.
Bridger is the only integration platform with built-in eCommerce functionalities.
All of our competitors are "SINGLE PLATFORMS" for single tasks.
All the tools needed to increase CX of a business in ONE PLATFORM. An Ipass, a PIM (product information manager), Logistics and Omnichanel BI.
We are focus in in including tools to increase user Customer Experience.
In our pipeline we want to include a CRM, Google Reviews platform, Loyalty program, machine learning and more. All focus in increasing the customers UX.
1.- Implementations 50% of Income: One time payment done by customer for implementing the solution 2.- Monthly fee 42% of Income: Payment done monthly for the use of the platform (Recurring revenue % will increase after 3rd year) 3.- Upsale 8% of income: Payment done for extra integrations and functionalities
Cost of goods: Hosting, Customer Support, development for implementation & support, call center (16% of sales) Sales: Sales teams, travel expenses, Kam, commissions. (15% of sales) Marketing: Agency, Digital Strategy, Lead generation, Sponsorships and webinars (16% of sales) Core dev: CTO, engineers, developers, documentation, analyst (8% of sales) Admin expenses = C&E team, office, internal systems, accounting, administrative personnel (21% of sales)
*** % based on a 5 year forecast
We are a B2B SaaS platform focused o SMB´s and Enterprise companies.
Our main KPI´s are: MRR: Monthly Recurring revenue CAC: Customer acquisition cost CLTV: Customer lifetime value Churn rate: % of customers who stop the service CARR: Contracted Annual Recurring Revenue CUSTOMERS