Silber Salon

A large and growing cohort of older adults 55+ and seniors 70+ are excluded from digital society both personally and professionally. The gap between young and old is widening.
We are a membership club that builds bridges between generations by organizing online game nights, storytelling sessions, and book clubs. We bring seniors online by one on one technology coaching and getting them fit for the digital age. In line with the UN SDGs (3,4 and 10), we are fighting for digital equality for all. By 2030 everyone in Germany has the basic knowledge to access the digital world to stay connected.

We have an MVP, customers, and revenue. We are a team by 10.

Seniors are excluded from the digital age and have huge fears to use technology. Additionally, they feel lonely and don't have access to the younger generation.

We want to bridge the gap from off- to online and train young students to help seniors with self-developed app guides and games to have fun using smartphones and apps. Our guides are senior-friendly and include a vocabulary for new buzzwords, they don't understand.

VHS Germany, small local NGOs and senior club,

Only Silber Salon offers one on one coaching with senior-friendly guides, students, and content.

Now: Membership, Berlin
Vision: B2B Franchise, nationwide

Product (explainer videos, content-material)
Team (Graphic- and Webdesigner, Marketing Manager)
Admin (Legal, Office)
Marketing