BUSINESS STRATEGY.
STRUCTURE.
We already have a acquired a lucrative space at ASD Mall at the highbrow street of Independence Street by Katsina Street in Kaduna. It is a 5 storey building with tasteful finishing, with lift to every floor of the building.
We are occupying the 4th floor of the building, measuring 120 square meters. The floor also has 2 convenience rooms each with 3 toilets water closet system.
The halls shall be demarcated into 2 cinema auditoriums, each with 75 settings . The total space we have paid for at a discounted yearly rent of N1, 900,000.00 inclusive of service charge.
We have also acquired 150 Cinema seats , already in Kaduna , for set ups.
1. Equipments
1. 150 cinema seating @ N25000 per seat N3,750,000.00
2. 2 projectors @ N300,000.00 each N600,000.00
3. 2 large screens @N20,000.00 each N40,000.00
4. 10 units of 2hp air conditioners@N50,000 N500,000.0
5. 10 Speakers @ N10,000 each N100,000.00
6. 2 Amplifiers @20,000.00 N40,000.00
7. Clothing’s to line the inside of the cinema
About 20yards @ 250 per yard N5, 000.00
8. 2dvd players @N10,000.00 N20,000.00
9. 150sq mtrs of Rug.@ N1000 Per sq mtrs N150,000.00
10. Cabinets and seating area for ticketing,
Ice cream, shawarma and ice cream dispensing N100, 000.00
11. Bill boards, fliers and poster/marketing N50,000.00
12. Ice cream and pop corn machines N200,000.00
13. Miscellaneous N100,000.00
14. Running cost N50,000.00
15. Rent N1,900,000.00
TOTAL N7,605,000.00
CASH FLOW ANALYSIS
Cinema income
Gate fee @ N1000 per ticket,for 150 seats, N150,000 per show.
2 shows per day , weekdays, N300,000 per day
5days a week gives N1,500,000 per week
Satudays and Sundays, will feature 4 shows giving N600,000per day and N1,200,000
Weekdays days weekly earning is N1, 500,000
Weekends weekly earning is N1, 200,000
Total weekly earnings will be N2, 700,000
Expected Monthly earning N10,800,000
Expenses
1. Staff salary
Dark room operators (2) N30, 000.00 N60, 000.00
Managers/supervisor (1) N50, 000.00 N50, 000.00
Ticketers (2) N30, 000.00 N60, 000.00
Cleaners (2) N20, 000.00 N40, 000.00
Standby electricians (1) N30, 000.00 N30, 000.00
Bouncers (2) N30, 000.00 N60, 000.00
TOTAL N300, 000.00
2. Electricity recharge N50,000.00
3. Sourcing movies N250,000.00
TOTAL N300, 000.00
TOTAL MONTHLY EXPENSES N600, 000.00
EXPECTED NETMONTHLY INCOME N10,200,000.00
This estimate is an approximation based on the best case scenario, worst case scenario ,will be like 50% of the estimate, which will still be N5,100,000.00. This estimate is without considering other sources of revenues like the sale of popcorn, ice cream, and other drinks, which can improve the earning even better than the figures estimated