MallCove

MallCove is a 3D virtual mall platform where users explore branded storefronts, try on products with AR, and engage in gamified shopping experiences. We’re reinventing online shopping by making it immersive, social, and interactive, reducing returns and increasing brand engagement.

We’re currently at the pre-MVP stage. We've completed the concept validation, full business plan, deck, brand identity, and financial model. We are now forming tech and operations teams to begin development, with active outreach to brand partners and investors. Early traction includes inbound interest from local retailers and influencer marketers.

We target Gen Z and millennial online shoppers (18–45), mid-to-high income, tech-savvy, mobile-first. Initial market: Qatar (500K core users), expanding to 5M+ across GCC by Year 3. The global AR retail market is growing >30% CAGR, and the GCC eCommerce market is valued at $50B+. Consumers crave immersive and social commerce where MallCove delivers that.

Traditional eCommerce lacks engagement, leading to high return rates (30%) and weak brand differentiation. Consumers can’t visualize products properly, especially apparel and accessories. MallCove addresses this with AR try-ons, 3D storefronts, and gamified shopping experiences that increase time-on-site, reduce returns, and drive stronger buyer intent.

MallCove is an immersive 3D virtual shopping mall where users can explore branded digital storefronts, try on products with AR, and shop through gamified interactions. Brands rent virtual stores, promote live events, and sell directly to users. Our platform blends entertainment and commerce for a next-gen retail experience.

(Visuals & Demos available upon request)

Indirect competitors include Shopify, Zalando, and social commerce tools like Instagram Shopping. They lack immersion and real-time try-on experiences. Our edge is full integration of AR, gamified shopping, and a 3D mall experience that blends engagement and retail under one platform

Our proprietary AR try-on technology (patent pending) reduces returns and boosts engagement. We combine immersive retail, gamification, and social experience — all in one platform. MallCove is also the first of its kind in the GCC (then globally), giving us a regional first-mover advantage.

Revenue from:
- Storefront rentals ($500–5,000/month)
- 5–10% commission on transactions
- In-mall ad/event space sales
Year 1 revenue target: $2.5M
Year 3: $8M
Costs include tech development, AR/3D staffing, and marketing. MVP break-even expected within 8 months at ~50K transactions.

MallCove runs a B2B2C model. Brands rent digital storefronts and engage customers through events and gamification. Acquisition via social media, influencers, and brand partnerships.

Key metrics: session duration, return rates, AR interaction time, and conversion rates. All storefronts have back-end analytics dashboards.

Funds will go toward:
1. AR/VR & 3D platform development
2. Team expansion (CTO, CMO, designers, engineers)
3. Brand onboarding and partnerships
4. Marketing, PR, and launch events
5. Operational runway for 12–18 months

We’re offering up to 20% equity in exchange for $1M equity investment, with an additional $1.5M in convertible debt. Valuation and terms are flexible based on investor profile and strategic value.

Tech development delays, consumer adoption of AR, and competitive response are key risks. We mitigate this with phased rollout, lean MVP approach, and strong early brand partnerships. Market education and UI simplicity are also central to reducing friction.

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patent pending for AR try-on system