fusion™ is an innovative mobile application designed to revolutionize the way consumers manage receipts and documents, loyalty programs, and digital payments, while providing businesses with new, cost-effective avenues for advertising. As a complementary solution to existing POS systems, fusion™ offers users free digital receipt storage and management, e-wallet functionalities, and access to exclusive promotions, all in one seamless platform. Its advertising platform fusionAds™ provides businesses with a powerful tool to place targeted ads directly on their digital and printed receipts, as well as within the app. fusionAds™ generates revenue through subscriptions, transactions, and ad placements.
Business Overview
fusion addresses the growing need for streamlined digital receipt management and eco-friendly financial solutions. With integrated e-wallet functions, receipt and document storage, loyalty programs and advertising from interested parties, the app simplifies financial tracking for users and reduces reliance on paper receipts. fusionAds, its B2B counterpart, provides businesses with a SaaS advertising platform to manage and place ads on their digital or printed receipts and throughout the app, allowing geo-targeted promotions.
Target Market
With a global market of over 168 million businesses using POS systems, fusion targets a vast audience in retail, services, supermarkets, and e-commerce. As the digital payment and e-wallet market grows, projected to exceed $7 trillion by 2027, fusion aims to capture a share by integrating seamlessly with POS systems, banks, and acquirers worldwide. The B2B advertising market presents further growth potential, offering businesses a cost-effective alternative to traditional platforms.
Competitive Advantage
fusion distinguishes itself through its dual focus on consumers and businesses. For users, it provides a free, eco-friendly, and secure platform for managing receipts, documents, and payments. For businesses, it offers targeted advertising on both digital and printed receipts, combined with advanced geo-targeting options for increased engagement. The white-label option allows resellers and agencies to customize the app for their needs, providing an edge over traditional advertising platforms.