Unwind Minds, with ElephAi, redefines mental health. We converge maternal health, femtech, and AI, offering a personalised, tech-first solution that bridges mental health care gaps.
Current Status
✅ Beta MVP developed and o be launched (June 2025) with structured user feedback underway
✅ Community of 7,000+ mental health advocates engaged on social
✅ Active biometric data collection through group of users with universities
✅ Two live B2B2C pilot negotiations with wellness clinics and HR teams
✅ Surveys and studies launched to capture user needs and AI perception data
Problem or Opportunity
Unwind Minds addresses the global mental health accessibility crisis, with a sharp focus on the perinatal period—a time when up to 20% of women experience mental health challenges, yet 75% receive no treatment (WHO). Barriers include cost, stigma, lack of local providers, and disconnected care systems. These issues are especially acute in underserved regions and among working women navigating fertility, pregnancy, and postpartum recovery.
Solution (product or service)
Our core product, ElephAi, is an AI-powered mental health companion designed for women from preconception to postpartum. It offers 24/7 emotional support through an intelligent chatbot, integrates with biometric wearables, and provides personalized, stage-specific care. ElephAi detects changes in mood, sleep, and stress in real-time, adapting interventions accordingly.
We combine clinical input, AI learning models, and user-centric design to ensure proactive care that is accessible, stigma-free, and scalable across both B2C and B2B2C markets.
Business model
1. B2C Subscription (ElephAi App):
Free Tier
€35/month (Premium) – Biometric integration, CBT tools, AI support
€45/month (Premium+) – Adds expert access and live sessions
2. B2B2C Licensing:
Custom enterprise packages for clinics, insurers, and employers
Includes dashboards, predictive alerts, and employee wellness reports
3. Data Licensing & Research Partnerships:
Consent-based, anonymized biometric and behavioral datasets for R&D
4. Strategic Collaborations & Sponsored Content:
Wellness brands and maternal health orgs co-create content and campaigns
