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Growth Channel AI

USA, Texas
Market: Information and media, Other, Artificial Intelligence
Stage of the project: Operating business

Date of last change: 22.04.2024
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Idea

Growth Channel AI enables advertisers to identify and reach niche audiences at scale across any digital advertising channel.

Current Status

Our top advertisers are retail stores (i.e. ShopRite, Kroger), brands (i.e. Unilever, Campbell), and eCommerce (i.e. Diamond Nexus, Trailers Plus)
Latest case study: Growth Channel AI brought a 70% ROI increase for an eCommerce jewelry brand in just 3 months of running campaigns on the platform. The brand saw a 21x ROAS after scaling its campaigns beyond the traditional Google and Social platforms with Growth Channel AI.
We started to accept USDC and USDT payments, so now any advertiser can deposit media budget in cryptocurrency and it will be instantly converted to fiat.

Problem or Opportunity

Programmatic ad spend is rising while it's becoming more expensive for advertisers to manage their media, harder to reach the right audience, and track their performance outside of pure branding campaigns.

Solution (product or service)

Growth Channel helps advertisers diversify their digital ad budget to more efficiently acquire new customers in measurable ways. We deliver a gateway to premium ad networks, audience data, and foot traffic attribution in a single ecosystem with AI-driven process and micro targeted audiences.

Business model

1. Advertising revenue based on media spend and margin
2. Subscriptions
3. Add-ons, i.e. custom audiences or managed solutions

Incubation/Acceleration programs accomplishment

Sputnik ATX, Quansight Initiate
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