FeelGrow is an educational AI powered APP that specializes in providing concise 15-minute courses, an extensive library of reading materials, and an array of productivity tools.
Its contents are thoughtfully curated to enhance professional development.
Markets : whole world, especially US, UK, Australia, Canada
TAM : 582 million entrepreneurs X $89 ARPPU -> $51.8 billion
SAM : 31 million English-speaking X $89 ARPPU -> $2.7 billion
SOM : Targeting 10% of SAM at $89 ARPPU -> $275 million
Problem or Opportunity
In a rapidly changing information world, brevity and practical application are key. Often, people are not ready to spend their time reading a book in full or completing a course.
Solution (product or service)
Business-Focused EdTech platform for streamlined micro-learning
Competitors
Coursera, Udemy, Khan Academy, Headway, Blinkist
Advantages or differentiators
Price : Relatively low cost
AI : Advanced customizable AI
Range : Wide selection of books and courses
Personalization : Utilizes AI to tailor tasks and goals to the individual's learning journey.
Holistic approach : A comprehensive learning system that integrates courses, summaries, and productivity tools.
Finance
Cost Structure :
Content Creation
Marketing and Customer Acquisition
Technology and Development
Operational Expenses
Legal and Compliance
Business model
Freemium subscription :
Getting a critical mass of users and metrics for expansion 2023-2024.
Educational Marketplace :
FeelGrow will connect students with industry experts for specialized learning 2024-2025
Consultation and mentoring :
Expérience and knowledge exchange platform in consultation mode 2024-2025
Metrics :
MAU -> 8 290
CAC -> $35.49
ARPU -> $2.9
Money will be spent on
Content Creation
Marketing and Customer Acquisition
Strategic Partnerships and Collaborations
Expanding and entering new markets