Status quo and how we stand out: current lack of industry standards has permitted widespread abuse and confusion of intellectual property (IP) rights across digital creative industries. For example, many NFT (non-fungible token) owners do not know what IP rights they have (if any) when buying an NFT of digital art. Many owners are not fully aware of what they truly own and, as importantly, are not provided with the ability to integrate their assets cross-platform. This reality has also limited the growth of NFT, metaverse, gaming, music, fashion and art markets to name a few.
On the other hand, today’s existing licensing solutions are too complicated, inefficient, and expensive to work across multiple platforms, protect IP rights, grow revenue, and fully satisfy the needs of digital asset creators, buyers and sellers. A more simple, safe, and flexible licensing approach is needed – one that can be customised to meet the specific needs of digital asset creators, buyers and sellers.
That’s where our team with the expertise in IP law and immersive technologies comes with the V-Art Protocol. Unlike others, it combines legal, technical and financial features into the most flexible licensing solution that monetizes any creative digital asset, works on any platform, and protects any IP right. V-Art Protocol can be connected by any brand, project or single creator to their websites, platforms, marketplaces, etc.
Differentiators: full IP management tracked by your brands, multiple monetization and commercial, creative licensing fully automated. Cross-platform integrations support. No commission fees. Loyalty program with cashback for vendors and buyers.
