E-Tafakna is a mobile App that offers legally binding contracts and documents that you can customize, manage, negotiate, electronically sign, send and archive.
With E-Tafakna you can schedule an online meeting with an attorney .
Current Status
No Traction
MVP
Strategic Partnerships
Market
Mena Region counts over 4.7 trillion companies, with 150 million workers and 20.000 startups.
We will target startups, which need NDA, rental, sale, purchase and other type of contracts.
SMEs in need of documents templates, freelancers who are looking for a contract to protect their work, students, travelers who would not like to go to their insurer to get travel insurance while they can get it online, any individual who would like to rent his house, premises or car, a broker who would like to secure his commission, a person who would like to protect his project idea.
Any Individual who would like to protect himself from all the agreements and disagreements of life.
E-Tafakna will target two key audiences B2B and B2C:
USER CUSTOMER PROFILE
Age: 18 up to 75 years
Gender: Male, Female
Location: Mena Region
Occupation: Homeowner, Freelancer, Worker, Employed, Retired , Student
Social class: Low class- Middle class- Upper class
o Any individual who is undertaking a work or service for another party looking for ready to go legally binding contract
o Anyone selling or purchasing a good
o Any freelancer who wants to protect his work
o Anyone who wants to protect his/her idea
o Anyone in need of any type of legal agreement.
BUSINESS CUSTOMER PROFILE
Industry : Any industry that relies on paper work
Location: Mena Region
Size: Small-Medium enterprises, Startups,
Stage in business : Startups, Growing, established..
Challenges : Lack of legal knowledge and legal expertise, lack of resources
Problem or Opportunity
Agreement process are manual and disconnected
(Prepare-sign-act-manage)
Solution (product or service)
Legally binding agreements online that you can customize, manage, sign electronically, share and archive anytime, anywhere.
Competitors
DIRECT & INDIRECT COMPETITORS
The following are expected to be the key competitors for E-Tafakna due to their current resources:
Eurafrique :
Offers legally binding agreements on their website for B2B, they have 50 types of contracts, they do not have an mobile application and don’t use the e-signature yet.
They are present in Tunisia, France, Benin, Senegal and Ivory coast.
Price: 300TND/Month with unlimited number of documents that you can download, it is possible to upload your own contract as well.
Currently implementing the e-signature.
Lawyers:
Lawyers and law firms are indirect competition as they provide expertise and contract management for their clients.
A classic consultation with a lawyer can cost from 100dt up to 1200dt.
Advantages or differentiators
E-Tafakna enjoys several advantages over its competitors.
These advantages include:
-A mobile application that provides templates of legally binding agreements and documents
-The possibility to sign electronically these agreements and documents on the mobile application anywhere and anytime.
-Affordable offers, cheaper than the competition
-Online legal expertise
KEYS TO SUCCESS
Offering : Legally binding agreements that you can sign electronically
Mobility : The possibility to conduct operations at speed, everywhere and anywhere
User-Friendly interface : Customize your contract and call a lawyer
Affordable: Costs less than hiring a lawyer
Reliable : Contracts written by one of the biggest law firms in North Africa
Traceability: Sign, send, keep a copy or save for later
Environmental: No more paper, pen and printing!!
Using technology to facilitate access to basic legal care.
E-Tafakna allows you to create your own personalized and uncomplicated written agreements that reduces misunderstandings and the need for litigation.
Finance
Pre-revenue
Business model
Our business model is based on :
One Time Purchase: By sending a sms 4.5TND / one document / one link to access the mobile application /(one user only)
E-Tafakna - PERSONAL PLAN
Designed for very small businesses, startups, freelancers, and individuals.
E-Tafakna’s Personal Plan offers 5 documents per month, and the ability to use the e-signature.
E-Tafakna Personal Plan costs 20 TND monthly, or 15 TND per month if purchased annually.
E-Tafakna - STANDARD PLAN
E-Tafakna’s Standard Plan is made with small businesses in mind, and includes all of the features available in the Personal Plan. The Standard Plan allows for 15 documents to be sent per month, for an average of four-to-five documents per week,
E-Tafakna’s Standard Plan costs 55TND per month, or 45TND per month if purchased annually.
E-Tafekna’s BUSINESS PRO
E-Tafakna’s Business Pro plan will work for most medium-sized businesses, and includes all of the features listed above, in addition Business Pro users benefit from an online lawyer assistance for big business decisions and an unlimited use of documents.
E-Tafakna’s Business Pro Plan costs 99TND per month, or 90 TND per month if purchased annually.
E-Tafakna- ADVANCED SOLUTIONS (2024)
Like virtually every cloud-based software solution, E-Tafakna offers enterprise-level, custom-built packages for large businesses and organizations that are heavily reliant on contracts, documents and eSignature.
This option offers up a world of possibilities of third-party APIs, as well as advanced branding, identification and authentication, and customizable usage limits.
Organizations can customize or upload their own contracts and follow their negotiation and signing procedures. A very tailored software for every business needs.
The price for this option will depend on the features and limits your organization needs. (Unlimited number of users)
E-Tafakna- Smart Contracts Web 3.00 (2025)
Smart contracts automate the execution of agreements, and ensure that all participants can view the outcome as quickly as possible, without the involvement of an intermediary.
Importantly, smart contracts are self-executing contracts in which the buyer and seller agreements are documented and embedded directly into lines of code. The adoption of smart contracts serves to make transactions traceable, transparent, and irreversible.
Web 3.00, Blockchain technology & crypto: it’s a revolution!
Money will be spent on
Ongoing Mobile application Development
Operational Costs
API/Cyber Security / Servers
Marketing and communication
Offer for investor
E-Tafakna is currently seeking a total of 350K for 12 % of equity to fuel the next stage of company growth, including the ongoing development of our mobile application and the marketing and communication of E-Tafakna. Any remaining funds will be allocated as operational costs.
Why Invest in E-Tafakna? With E-Tafakna, investors have the opportunity to get in on the ground floor with a company that's positioned to grow into a leading innovator in the legal tech world.
We've also established a scalable business model and robust product that will prime us for widespread expansion in the months ahead.
We're now seeking investors who share our passion and commitment to pushing the boundaries of what contract management can be.
We're looking forward to working with you in accelerating E-Tafakna’s growth to become a dominant player in the booming global legal tech industry .
-First Tunisian mobile application that offers templates of legally binding agreements and documents with the possibility to sign electronically.
-Online legal expertise
-Agreements created by a well-known law firm.
-Affordable prices
-User friendly interface
Weaknesses:
-Only few % uses the e-signature in Tunisia.
-Some signed agreements will need to be legalized in the municipality
Opportunities:
-No direct competition
-Changes in governmental regulations
-Various and diversified contract templates
-Legal expertise is costly and some documents templates are hard to find.
-Digitalizing contracts / innovation
-Online legal expertise
Threats:
-Emerging competitors
-Legal institutions
Barriers to entry
High startup costs
High marketing costs
Brand recognition challenges
Incubation/Acceleration programs accomplishment
-Creact4Med : A program that supports women entrepreneurs founded by the European Union.
-Women in Tech : A program that supports women in technology founded by Google.
-Poesam Orange : A competition by Orange for startups in the Middle East & Africa.
-Orange Fab : Orange's Accelerator program
-Enpact Sustainability program
-Torey Project US Incubation Program
-Afkar Tunisia Incubation Progral
