October 2022:
- Start developing MVP of the software.
- Acquire waiting list users.
- Warm the waiting list users through Facebook group by sharing all the content related to Funnelioo.
Market
Anyone who wants to sell products online; physical product, digital product, or service. We aim to run globally, but we start in Indonesia market first.
Problem or Opportunity
Too many complicated and headache for online sellers when it comes to automation of the marketing and sales process. They're doing it manually, and Funnelioo comes to help them solve the manual process become automatic.
Solution (product or service)
Quite simple, we start by allowing online sellers to receive order, manage order, manage products, and manage customers.
We enhance the functions of our platform through addons, that allow users to empower the automation process of their business.
Funnelioo:
● For users, free to start using it.
● Flexible to expand the features. As the main product (manage orders, manage products, manage customers) is the foundation of e-commerce and POS.
Finance
Cost Structure:
● Server
● Human resource
● Taxes
● Affiliate commissions
● Advertising
● Product development tools
● Marketing tools
● Partnership percentage fee
Revenue Stream:
● Selling premium addon, ranging from $2.97 - $6.97 per month.
● Enterprise clients
● Cashback ongkir, ranging from 5% - 35%.
● Selling online courses related to the product.
● Percentage fee of users' gross revenue.
Business model
● Freemium business model. ● Build ecosystem for online sellers. ● Leverage partnership entrepreneur communities to spread the word. ● Leverage partnership with developers to create addons.
Channels: ● Word of mouth ● Direct: official website and social media profiles ● Lead generation and nurturing leads through email marketing. ● SMM: Facebook, YouTube, Instagram, Tiktok. ● SEO ● SEM: Google Ads ● Ads: Facebook, YouTube, Instagram, Tiktok. ● Facebook group to educate market.
Money will be spent on
Money will be spent on:
● Server
● Human resource
● Advertising
● Product development tools
● Marketing tools