The Storybook App combines guided infant massage techniques, narrated bedtime stories, and soothing music to help families bond, relax, and sleep better.
Current Status
Over 15k active paying subscribers in 155 countries. Over 1.4m USD in sales. Over 5k 5-star reviews.
Problem or Opportunity
Two-thirds of children up to the age of 10 experience sleep issues. Creating healthy sleep routines is a big challenge for parents, yet sleep is fundamental to children’s brain development, immune system, and emotional health.
Even before the pandemic, children's emotional and mental health problems increased. Covid-induced measures (isolation, anxiety, and the abuse of screen time) increased sleep-related problems by 200%
There is a direct correlation between infant sleep, parent sleep, and parent productivity.
Solution (product or service)
Multi-sensorial stimulation has been scientifically proven to improve several conditions in children of all ages, including sleep.
Infant massage increases the natural production of melatonin, inducing a better night's sleep. Interestingly, this benefits both the child and the parent
Storybook is an app where we combine guided infant massages, narrated bedtime stories, and relaxing music to help parents get their children to relax and fall asleep.
Business model
We offer a freemium model, along with a one-week premium trial or an annual subscription for $49.99.