KinesteX is an AI health and fitness coach that helps users to work out anywhere with real-time AI voice feedback on their movements, utilizing the fastest pose tracking AI on an average phone.
We launched the production release of KinesteX 3 weeks ago and currently stand at 800 users, 40 of which are paid.
Problem or Opportunity
Average phone usage increased while physical activity time has deacreased.
Cost of personal coaches is extremely high: $60/hour on average in the US
Lack of motivation for users to workout
Solution (product or service)
KinesteX is iOS and Android health app that mesmerizes with it's design, functionality, and impeccable AI coach that users want to workout more.
KinesteX costs less than a double cheeseburger in California - $9.99 per month
The reward system in KinesteX is extremely well thought to incentify users to workout more. We developed Kinda Coin, our own in-app coin that users will earn for exercising, completing workouts, spending more time within KinesteX, walking, and sharing their progress to social media therefore having much motivation to workout.
We sell in-app subscription which costs less than one-person dining out in Dubai - $9.99.
Currently, our subscription conversion rate is at 5%. We plan to aquire up to 500,000 users by the middle of 2023 through social media marketing, celebrity endorsements. Truly, our main weapon is the great product. The product people will talk about during their family gatherings and will be proud to share the information that they are KinesteX community.
In addition, we are in the process of developing our own crypto, Kinda Coin in order to ease transactions within the application.