Photo - Gravity the Studio
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Gravity the Studio

NFT gaming infrastructure

United Kingdom
Market: Culture, art, Entertainment, Blockchain
Stage of the project: Prototype or product is ready

Date of last change: 14.04.2022
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Idea

For gamers who buy game skins, our product is an NFT infrastructure that allows any one apparel skin to be worn in any metaverse. Unlike current game skins our tech allows gamers to only buy an asset once for anywhere they play.

Current Status

We've just released our MVP SDK and are integrating it with pilot metaverse partners The Round in April. We will be piloting our fashion digitization pipeline with ArtSect DAO, with more to come in May. We recently completed the world's top metaverse accelerator program from Outlier Ventures. We’ve earned grants from Polygon blockchain, we were interviewed by the world’s top fashion podcast Electric Runway, we’ve exhibited in NFT galleries including Art Basel, and we've won global hackathon TDeFi.

Market

We are a B2B2C business, leveraging fashion designers for an apparel library, and crypto metaverses (to start) for utility for that apparel. Ultimately, however, those gamers who buy the apparel as skins in those metaverses are the end user.

Problem or Opportunity

We identified the problem that game skins are highly limited by web2 dynamics. Currently, they’re bought by 39% of gamers who play games which sell them. But they’re limited to use within the game which creates them and if that game stops receiving updates they’re useless, they aren’t allowed tradeable value, and users repeatedly pay for those assets in every game they play. However research shows that if those assets had value outside a game, 81% would buy them, and for 13x more money than currently.

Solution (product or service)

We make skins universally wearable, invincible against the decisions of any one game studio, and valuable in real currency. We digitize clothes for fashion brands and mint them as NFTs, and provide an SDK for game developers so one NFT design is seamlessly wearable across games, metaverses, and social media. This revolutionizes how gamers today, and the wider Internet tomorrow, express themselves online by creating interoperability of desirable assets in ways we never previously imagined.

Competitors

The existing alternative is traditional game skins, limited to use within the game which creates them. Other new players directly related to interoperable game skin infrastructure include Skinvaders. Indirectly, we compete with virtual fashion that occasionally plays into metaverses (including The Dematerialised and MetaJuice).

Advantages or differentiators

We are the only ones to develop technology for universally wearable clothes automatically wearable between games, with an audience of gamers. Any direct (and the closest indirect) competitors are our size and stage of development at most. While market leadership in this new field could be anyone's game, the incredible expertise of our team and our network of resources are our unfair advantage.

Finance

We generate revenue from the digitization of fashion for designers, as well as commission from sale of game skins.

Money will be spent on

60% product development (primarily AI development for scalability in the fashion digitization pipeline and whole product development)
20% operations
20% marketing

Team or Management

Risks

Our greatest risk is that we rely on wide third party acceptance for implementation. Fortunately, at least in new players, there's significant interest in what we're building.

Incubation/Acceleration programs accomplishment

We've recently completed the Outlier Ventures Polygon Base Camp.

Won the competition and other awards

TDeFi global blockchain hackathon 1st place
Unicorn Battles Games and Entertainment Edition 1st place
Gitcoin grant recipient
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Idea
Current Status
Market
Problem or Opportunity
Solution (product or service)
Competitors
Advantages or differentiators
Finance
Invested in previous rounds, $
Business model
Money will be spent on
Offer for investor
Team or Management
Mentors & Advisors
Lead investor
Risks
Incubation/Acceleration programs accomplishment
Won the competition and other awards
Invention/Patent
Photos
Product Video