With our enabler platform ami COCON we promote mental and physical health of our users with interactive and engaging courses. We have 2.7k users and 350 paying customers that book repeatedly.
Current Status
We launched a free program in January 2021 and introduced the paid program in March 2021. We acquired 350 paying customers and more than 2.7k users that altogether booked 15k classes. We invested less than $5.8k USD in our business and yield tracked returns of $28.2k USD so far. Our most loyal customer booked already 34 times with us.
Problem or Opportunity
Many people are overwhelmed by their everyday life and feel they are living the "wrong" life. 52% of all US citizens are burnt-out (similar numbers in Germany).
Solution (product or service)
ami COCON provides a space where the everyday-hazzle and overwhelm has no access. We stop the hustle and bustle and turn to the issues that are most important, hardest to resolve, and simply need time and focus. We run a curated program on topics such as mindfulness, spirituality, sexuality and mindful movement practice.
Business model
We take 20% commission on all sales in our B2C platform. Upon customers request, we are building now a B2B platform that we will launch in the beginning of 2022.
Incubation/Acceleration programs accomplishment
2020: Founder Institute (with another platform idea)
2021: Reaktor Berlin (with another project)
