Photo - Glouv
51625

Glouv

Premium handheld & lab-tested face mask and phone sanitizer

Netherlands
Market: Appliances, Medicine, Tourism, sport, Electronics, Gadgets
Stage of the project: Prototype or product is ready

Date of last change: 21.03.2021
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Idea

Glouv Labs develops not only the most reliable & fully certified products that kill bacteria and viruses using UVC light, but also the most premium, smallest & most portable on the market for the people on-the-go. Depending on the model, Glouv is designed to sanitize face masks, phones or other small items that you carry with you, so you get more control over your health & safety while being more sustainable in your face mask usage.

Current Status

We current have a working, labtested MVP (face mask sanitizer) which we are setting up for white labelling under premium brands.
We currently are in development for a larger unit that can also sanitize phones and this we are looking at setting up as a travel retail accessory (with 5000 unit LOI's in place with travel retail distributors)
We have been shown in the Dutch media with grreat responses from various news papers , see link: (https://www.telegraaf.nl/video/1152613124/zo-snel-zit-jouw-mondkapje-vol-met-bacterien)

Market

We have 2 products:
- face mask sanitizer - which we will label under premium brands as a must-have accessory if you use a luxury face mask
- face mask and phone sanitizer - a travel retail product
- target age group is 35+, predominantly women, but also interesting for male frequent business travellers
- Health & sanitization focus and germaphobia is on the rise, with up to 15% of population having a heightened focus on this issue post Covid.
-> This presents us with an excellent growth market for premium handheld sanitization devices for people to restart normal life, for frequent travellers, or as a gift item.

Problem or Opportunity

Problem:
Due to SARS COV 2, we currently have a global consumption of 129 billion face masks per month and with 75% ending up in landfills or the oceans, the environmental impact is enormous. Our current face mask usage, social distancing and sanitization procedures help, but all of these safety measures are not sustainable. What if face masks could be safer and easier to re use
covid-19 has also brought into light the increased need for personal hygiene, there will be many products popping up long-term that will aim to address this new market requirement.

Solution (product or service)

Solution:
Health & sanitization focus and germaphobia is on the rise, with up to 15% of population having a heightened focus on this issue post Covid. This presents us with an excellent growth market for premium handheld sanitization devices for people to restart normal life, for frequent travellers, or as a gift item. We aim to launch our product via traveller retailers and high end lines such as Louis Vuitton (as a white label) in Q3 2021.

Competitors

No direct competitors for lab-tested dedicated face mask sanitizer (giving people and option to store and keep their face mask clean on the go)
but 1 competitor for phone sanitizer (phonesoap - any other company offering

Advantages or differentiators

1st product designed as a handheld, premium consumer product to offer in-hand capabilities to keep you safer and more in control of your health. We are in the process of certifying its capabilities against covid-19 (its designed specifically, technically, to kill covid-19)

Finance

RRP's:
face mask sanitizer : euro 110
phone and face mask sanitizer : euro 120
sales target is 30k units sold in 2021 with 410k units sold until end of year 2025.

Business model

Two products currently offered:
1 - Face mask sanitizer will be offered as a white label option for premium brands (exploring LVMH and other options)
2 - larger phone and face mask sanitizer will be offered trough travel retail channels setup by (https://theteamblue.com/) who serve as our sales channel coordinatior

Money will be spent on

Optimize design, setup tooling, produce 1st product batch and early stage marketing

Offer for investor

Invest € 200k as a convertible note for 13% equity

• 200k will go to finalize design, setup manufacturing line & build product inventory

Target Exit : 2-4 years via sale to strategic partner / FMCG retailer (Philips, etc

Team or Management

Mentors & Advisors

Risks

- Due to the hardware nature of the company, working capital will be required (distributors pay 60 days after delivery)
- Phonesoap is a potential competitor, but havent focused on design and are busy moving into medical (unlikely problem)

Won the competition and other awards

part of 'tech against corona' in the Netherlands as 1 or 2 hardware solutions developed to tackle covid-19.

Invention/Patent

product design protection in place

Photos

Photo 1 - Premium handheld & lab-tested face mask and phone sanitizer
Photo 2 - Premium handheld & lab-tested face mask and phone sanitizer

Product Video

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Idea
Current Status
Market
Problem or Opportunity
Solution (product or service)
Competitors
Advantages or differentiators
Finance
Invested in previous rounds, $
Business model
Money will be spent on
Offer for investor
Team or Management
Mentors & Advisors
Lead investor
Risks
Incubation/Acceleration programs accomplishment
Won the competition and other awards
Invention/Patent
Photos
Product Video
Presentation