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Tech-Adaptika

Avatar-based 3D virtual campus and conference center

Canada, Toronto
Market: Education, training, Other, Virtual and Augmented Reality
Stage of the project: Operating business

Date of last change: 14.01.2021
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Idea

Tech Adaptika’s avatar-based virtual campus and conference center allows universities and corporate organizations to deploy educational training in the most immersive way possible. Users can attend classes and presentations and host conferences and collaborative meetings--all on a fully customizable platform. The Live Virtual Campus allows users to have meaningful interactions and stay connected with their community (clients, suppliers, colleagues, partners).

Current Status

We have a working product that is selling on the market.

More information below.

Market

In terms of key metrics:
5+ campus designs, 4 builds since January 2020;
20+ events in 8 months since April 2020 (Job Fairs, conferences, team building, virtual professional retreats)
40+ school boards registered across Canada since January 2020
5000+ users in 11 months since January 2020
Spanning across 3 continents (Europe, North America & Africa)

It's a global market but current clients are from: Canada, United States of America, Mexico, France, Brazil.

Market size:
1,4 billion global school market (90%) as of April 2020 according the United Nations' sustainable development goals.
325 billion dollars for global e-learning market.

Customer Segments:
25% Higher Education
21% Corporations
19% School boards
25% Events
10% Others

Problem or Opportunity

Digital transformation is experiencing an unprecedented acceleration caused by technological advancements and more recently due to Covid-19 implications. As of April 2020, 92% of the world’s student population (~1.6 billion) were out of school. In response, reactive, mixed and matched video conferencing solutions were adopted. This not only compromised the quality of teaching and learning but also highlighted key obstacles due to digital divide (e.g. half of the world population does not have access to good internet connection). A lack of social engagement has been noticed, and will lead to bigger issues when it comes to delivering teaching and learning experience.

There is a cry out for a centralised and accessible online platform that is pedagogy-informed, accessible, user-centred and customisable. The challenge of existing learning platforms (Learning Management System, Massive open online course, Open educational resources,etc.) is that they are offering piecemeal solutions that are not in-line with human cognition. “Zoom fatigue”, decreased student retention and users’ cognitive processing (e.g. self-complexity theory and limited attention resources). More importantly, learning is a social process and user engagements need to be re-informed through different means (communication, exploration, interaction to name a few) and existing platforms do not provide a holistics solution. Live Virtual Campus (by Tech Adaptika) offers an effective way to experience learning and teaching that is accessible and more importantly promotes social engagement with its avatars interactions concept.

Solution (product or service)

Our product: Live Virtual Campus, is a groundbreaking learning environment with capability to enhance social engagement and interactivity through interesting and customisable avatars. Live Virtual Campus Complete with a Learning Management System (LMS), facilitates to present and deliver course materials and support student/teacher communication and virtual interaction. Students and teachers can select an avatar to interact and live in this virtual world, they are in charge of their own learning experience. It is not an alternative to physical (and dated) way of learning, however, it is informed by user research, it ensures that it captures the benefits of a physical learning environment enhanced with technological advancements. Avatar-based interaction and engagement is very much aligned with the evolution of information society and celebrates the community of learners. Users of the platform use avatars to interact with one another, and move across our Live Virtual Campus, attend live sessions, have hands-on work simulation, engage in private confidential meetings with their educators and classmates. The virtual campus adapts educational and professional training to create a more immersive online solution. With their avatars, students engage in live interactions with other students and teachers. They become part of a lifelong community of learners and will continue interacting even after the course is over. Through customizations, our product enables remote work, online studies and virtual networking. Our virtual campus with its characteristics and avatars offers flexible solutions for corporations so their workers can keep having meaningful interactions and stay connected, no matter what is happening in the world! Organizations can host events, create offices, have conferences and collaborative meetings, all on our fully customizable platform; offering the best simulations possible.

The LiVE Virtual Campus design has been tested with over 3,000 users across Canada, USA, and France. Today it is in use by over 30 district school boards.

Competitors

There are not a lot of competitors so far.

Advantages or differentiators

We are the only one that has a combination of LMS (learning management system) and virtual environment. It is not about the tech only but also about the design. Our competency is a result of the people we hire. They are instructional designers not just computer developers. Moreover, we are putting our platform on the web and thereby not require a downloading process. We will therefore be the only company in the world to do such.

Finance

As of November 2020, the current business by revenue is represented as the following:
56% events
23% school boards
11% corporate training
5% higher education
5% other

Business model

B2B, B2B2C
Covid-19 is not a disruptor of online education and training; it is an accelerant. A clear opportunity opened up for our business concept. More and more, educational programs as well as corporations are now open to rethinking online education. We create a lot of value for all involved (school boards, higher education institutions, corporations). We are taking advantage of this opportunity and are able to provide the best solution. Traditional online education tools have not adapted to the full scope of requirements for learning and training. Education and business leaders are looking for new ways to interact online.

Money will be spent on

25% on tech, administration and operation 25%, 50% on communications and media outreach

Offer for investor

20%

Team or Management

Risks

The impact of the Covid Era helps to eliminate risk as the need and demand for our product continues to increase. We will need to keep being innovative and maintain funding for new developments.

Incubation/Acceleration programs accomplishment

The Stanford LEAD program in 2018

Won the competition and other awards

First runner up for the Global ed-tech Startup Awards (November 2020)

https://www.globaledtechawards.org/

Photos

Photo 1 - Avatar-based 3D virtual campus and conference center
Photo 2 - Avatar-based 3D virtual campus and conference center
Photo 3 - Avatar-based 3D virtual campus and conference center
Photo 4 - Avatar-based 3D virtual campus and conference center
Photo 5 - Avatar-based 3D virtual campus and conference center

Product Video

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Idea
Current Status
Market
Problem or Opportunity
Solution (product or service)
Competitors
Advantages or differentiators
Finance
Invested in previous rounds, $
Business model
Money will be spent on
Offer for investor
Team or Management
Mentors & Advisors
Lead investor
Risks
Incubation/Acceleration programs accomplishment
Won the competition and other awards
Invention/Patent
Photos
Product Video
Presentation