MobiMatter

MobiMatter is a B2B platform that connects eTailers and Telecom companies. It allows eTailers in a standardised way to sell telecom products in a fully digital way. This opens complete new revenue streams for eTailers as well as new channels for the telecom companies.

working product - MVP ready - gearing up for roll-out with big pipeline of B2B partners (see presentation)

We are a b2b platform enabling telecom product sales. Everyone owning a phone that shops online will become a potential customer.

In our business development we target:
1. All telecom companies within the wider Middle East region
2. Online shopping platforms, online travel agents, superapps, airlines and all other online platforms that can sell or cross-sell digital telecom connectivity

Telecom is a huge market but digital channels are almost exclusively with the telecoms directly.

Telcos are looking for new, real-time digital 3rd party channels, especially with the advent of the digital sim card (eSIM) that enables you to buy a new telecom subscription without any physical interaction. The telcos are willing to pay up to 10% of their sales to the digital channel.

Online platforms are keen to bring new categories online especially if they have high potential volume and frequency of use.

The integration with telcos is complicated and they prefer to work with 1-2 intermediaries that then can integrate with the hundreds of digital players - hence the need for a platform like Mobimatter.

See presentation for multiple examples of use cases

Current alternative is offline use or direct channel of the telecom companies themselves - however the telcos are our partners, rather than competitors (as they have direct and indirect offline channels also)

Some other start-ups are entering the space at a similar stage as ours, in different geographies.

- Pure focus on B2B (not consumer) as not to compete with our partners
- Unparalled network in Middle Eastern telecom space
- Most advanced B2B platform

See presentation for details

1. percentage of sale (up to 10%)
2. Transaction fee

See presentation for details

business development
product

early stages of discussions

either standard convertible note or pure equity deal with up to 25% of equity on offer

Timing and funding

Telcos move slowly - the main risk will be that the roll-out of these services will take longer than expected and we won't have enough funding available to bridge that gap.

Winner of Intelak program (Emirates Airlines - Dubai Tourism) for the potential of bundling digital telecom connectivity with Airline tickets and large events.

Intelak travel incubator