Photo - Cascade Studios
play_arrow
View
46139

Cascade Studios

Primescape

Australia
Market: Information and media, Education, training, Entertainment, Virtual and Augmented Reality
Stage of the project: Prototype or product is ready

Date of last change: 21.05.2020
Rating
equalizer from 2000
help
Calculated and estimated occupancy of the project (more about ratings)
My rating
1
2
3
4
5
6
7
8
9
10
Average rating:

Idea

Initially within a A+ grade multiplayer computer game, embed a revolutionary game/environment-creation interface that allows anyone to quickly and easily create beautiful, realistic 3D multiplayer games and environments like never seen before. This has huge value for entertainment, real estate, eduction and military.

Current Status

We have built a well-received Proof of Concept Prototype, created branding, and IP-protected corporate structure, and put together a team of 30. We are now investment ready, looking for seed funding to build our MVP and take it to market.

Market

There is a massive, global market for this. Initially, we are approaching the gaming market, as this is the 'lowest hanging fruit' with 2.5 billion gamers. We estimate our SOM to be $3.2B in 2021, which steadily increases as we approach the console and mobile market. We believe the gaming sector could provide a very solid 10-15 years of profit with this product.

Once we have traction in gaming, a number of other markets are available such as real estate, emergency services, education and the military. We believe we are building something that the world will readily adopt and have already had preliminary interest from these markets. This product currently doesn't exist in the market.

Problem or Opportunity

While there are a number of UGC games and tools out there to create 3D environments, games and worlds, they are all clunky, slow, hard to learn or look ugly. Most people don't have the time or patience to create their own environments, or don't like the visuals of what is currently available in the market. In the business world, the existing solutions are extremely expensive and/or difficult to use and/or implement with other systems.

Solution (product or service)

Create a revolutionary super-quick and super-easy to use 3D creation and editing software, baked within an existing off-the-shelf A+ grade computer game - this guarantees successfuly marketing and sales to become quickly self-funding.

Competitors

While we are creating something different from the below brands, these are our closest competitors - games that also have a large UGC component:

Minecraft - 155M montly users, $5,3B valuation
Roblox - 100M monthly users, $4.5B valuation
Dreams - new, closest technical competitor, but poor pricing and device strategy

Advantages or differentiators

We are easily the fastest and easiest to use interface out of all of them, and also help create the most beautiful and realistic result.

Finance

While we are flexible on modelling, our current market research and thoughts are sell the MVP for $29.95 (with an Early Access of $9.95 and bi-yearly sales) and then up-sell with DLCs of $15.95-$19.95.

We have a large financial modelling spreadsheet available for analysis. In this, we have created 4 scenarios. For our 'realistic' scenario, we predict an EBITDA of $37.2M after 4 years.

Business model

As per the Pitch Deck: Build > Vertical Slice > Sign Publishers > Early Access > Marketing (Influencers, public) > Launch > Viral UGC Content > Up-sell on DLCs > Port to new devices > Move to new markets

Money will be spent on

82% developement
11% marketing
Rest salaries, legal and miscellaneous

Offer for investor

30%

Team or Management

Risks

Gaming is a crowded market. Development hell can happen. Getting an A grade game to market can be difficult, but we have identified the main reasons they fail: poor team, poor marketing, lack of new features, lack of clear, documented scope and vision.

We have already tackled those risks - we have an established team of veterans, have a scoped and costed marketin plan, have a raft of new features and have a deeply detailed scope of works.

Incubation/Acceleration programs accomplishment

N/A. Angel/self funded, owned 100%, from the source code up.

Won the competition and other awards

N/A
5,00
1
2
3
4
5
1 voice
Sign in/Sign up
arrow_back
EN
more_horiz
close
visibility111
star0
Add to favorites
Delete from favorites
share
close
thumb_up0
Like
Unlike
Idea
Current Status
Market
Problem or Opportunity
Solution (product or service)
Competitors
Advantages or differentiators
Finance
Invested in previous rounds, $
Business model
Money will be spent on
Offer for investor
Team or Management
Mentors & Advisors
Lead investor
Risks
Incubation/Acceleration programs accomplishment
Won the competition and other awards
Invention/Patent
Photos
Product Video