The Greedehaus Collective Company Incorporated

“Greedehaus” builds original character IP “Auras” into a connected system of consulting via “The Greedehaus Collective” division, publications via the Taro Planetare division, & limited wardrobe & lifestyle product La via The Greedehaus Logo division. Each product, event, & service shares the “Greedehaus”narrative through themed capsules. Our semi-fictional business origin story shall drive loyalty & recurring revenue.

The current stage of “Greedehaus” is unregistered, & no trademark, via the Pitch Phase. The business idea has a professionally- written business plan, & pitch deck, however it’s pre-revenue & moving from concept to launch. The IP, divisions, & prototypes are finalized with a detailed five-year plan, although there are no sales or clients yet. At this time, we have designed a partial percentage of the in-house roster of brand ambassadors, as well as tested some physical product, & we’ve crafted additional mock-ups for feature as minimum viable products via our Pitch Phase. We also have product & service designs for the Start-Up & Launch Phase.

The “Greedehaus” customers are Urban millennial & Gen Z art enthusiasts in Canadian Metropolitan Areas, plus adults aged 25–55 seeking original, story-driven collectibles with documented provenance over licensed franchises. They are native to TikTok/Instagram buying, they collect art, they partake in cosplay, they’re event attendees, general collectors, & brand partners who find the in-house roster to be appealing, personally, or professionally. We are targeting Canada’s collectibles market with an original-IP niche over approximately 5 years.

“Greedehaus” is poised to become a valuable product & service provider because it solves the problem of both small-scale & large-scale creativity, while providing unique collectibles & experiences to its target markets. In the past, as the founder of “Greedehaus”, I have been hired in fields such as visual artistry, event-planning, wardrobe styling, visual merchandising, personal shopping, graphic design, marketing research, & mascot design; which all culminate as creative-based services. “Greedehaus” aims to serve collectors seeking narrative, scarcity, & craft. Our buyers may be underserved by licensed merch that lacks story ownership and continuity, because of commoditized fandom with no long-term value. We solve it by tying every design to self-authored “Aura” IP with documented edition data. In terms of proof, premium pricing already exists for creator-led IP in collectibles, art, & wardrobe, which supports our revenue model of seasonal capsules.

Via 3 design-inclined divisions, “Greedehaus” shall offer a variety of products, focusing on fashion-forward, collectible, & educational natures. This includes toys, apparel, lifestyle products, publications, & retail event experiences. We aim to solve the problem of a one-person team with big ideas, by instead co-ordinating our in-house roster of original character designs towards hire for brand collaboration as models & designers.

Competitors of “Greedehaus” include Happy Worker, Bedrock, PureArts, Park Studio, & FAN EXPO, but none combine original character IP with custom toys, events, & retail like our business idea. Customers currently typically see licensed-franchise collectibles that dominate Canada’s market.

“Greedehaus” possesses an indisputable advantage, via its self-authored “Aura” character IP. These original fictional characters originate concepts, carry narrative chapters, & they appear across every product, event, & service. The story, via “Taro Planetare”, explains each concept, & cannot be licensed or replicated by competitors who rely on external franchises. Additional non-copyable elements include documented provenance linking sketches, materials, & edition details to every item, plus a guerrilla design process that tests prototypes with real audiences before scaling, ensuring craft & narrative integrity that mass-market competitors can’t duplicate.

Via “Greedehaus”, we charge $50/hr for research/writing, $500/hr off-site & $5,000/day on-site presentation services, plus publication & merchandise revenue. It projects 69% gross margin, break-even Year 1, with sales growing from $140K revenue / $27K profit in Year 1 to $1M revenue / $183K profit in Year 5. The plan is debt-free, backed by a $1.55M CAD equity raise.

“ Greedehaus” runs a service-led model using original character IP “Auras” (models) across three divisions: The Greedehaus Collective (consulting at $50/hr–$5,000/day), Taro Planetare (publications), & The Greedehaus Logo (limited merchandise). Everything connects through themed capsules, therefore ensuring our services, stories, & products drive recurring revenue & audience loyalty via digital & physical retail.

“Greedehaus” is currently intetested in sourcing $1.55M equity to incorporate & scale into physical retail. Funds cover the Pitch Phase ($5K for legal/business planning), the Start-Up Phase ($95K for prototyping), & the Launch Phase $1.45M (including product development $550K, touring kit $200K, equipment $150K, marketing $120K, IP $100K, & working capital $220K), to support five years of debt-free growth.

The “Greedehaus” pitch deck outlines a $1,550,000 CAD equity raise to fund incorporation & five years of debt-free growth. We currently cannot specify a fixed equity percentage. During a meeting, I would be highly open to negotiation, based on valuation. Our goal for equity would to support product development, touring retail, IP protection, & team scale-up. Our priority is aligning with investors who value original IP, provenance, & long-term brand equity, therefore we’d discuss ownership terms that reflect the capital needs & the founder’s continued creative control.

In terms of Key Risks, customers may stick with licensed franchises over original IP, & this would hurt the sales ramp, especially in a downturn. The $1.55M equity plan is capital-intensive; thus delays or cost overruns could strain cash. Competitors could copy capsule drops or events, & also, AI art may undercut hand-finished pieces unless provenance & the “Greedehaus” story stay central.

We haven’t accomplished an Incubation or Acceleration program for “Greedehaus”, at this time.

“Greedehaus” hasn’t won any competitions or been recipient of any awards at this time. The idea itself has been in development by myself, the founder, for approximately 10 years, amongst other professional journeys.