Photo - E2G FOOD
63921

E2G FOOD

United Kingdom
Market: Other
Stage of the project: Operating business

Date of last change: 17.09.2025
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Idea

E2G FOOD (Eat-2-Grow) develops nutrition systems to combat global hunger through scalable, transparent, and localised solutions. We collaborate with partners to build a healthier and resilient world.

Current Status

- 20+ countries received nutrient-rich, instant impact food.
- Nearly 100,000 FOOD bars donated through our app, TrackYourImpact by 800 app users.
- 55+ Advisors and Ambassadors globally who drive local advocacy.
- 1 self-sufficient spirulina farm in Zimbabwe boosting livelihoods through nutrition, enterprise and education.
- 1 revolutionary global platform that provides live tracking updates to donors food aid.
- +15 partnerships with local distributors including; United Way South Africa and The Cares Organization, 501(c).

Problem or Opportunity

E2G FOOD is solving the problem of global hunger by bridging the gap between humanitarian aid and consumer markets. Despite $212B in donor aid in 2024, millions remain undernourished. Our solution links retail demand with impact: every bar sold funds one for communities in need. By tapping into high-growth markets like the UK’s £1.5B weight-loss sector, we create a scalable, transparent, and sustainable nutrition system powered by spirulina.

Solution (product or service)

TrackYourImpact, our donation app, enables individuals and organisations to fund E2G FOOD bars for emergency response and feeding programmes, whilst tracking aid from donation to the end community. The Impact Bar, a retail protein bar with a give-back link to E2G’s malnutrition work, will tap into the UK’s £1.5B weight loss market and expand to the USA by 2026. Together, these innovations aim to deliver 24m bars annually by 2030.

Business model

E2G FOOD produces spirulina-fortified bars to fight malnutrition, sold commercially and via institutional offtake or donor sponsorship. Local spirulina farms provide enterprise, education and nutrition to communities. The Track Your Impact app gives donors real-time visibility, boosting trust and recurring support. Revenue comes aid contracts, individual donors, and CSR partnerships, soon to be retail sales. ROI stems from scalable bar production, predictable contracts, and growing brand equity, blending strong financial potential with measurable humanitarian impact.
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