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Ovea / Biotrace

Singapore
Market: Biotech
Stage of the project: Prototype or product is ready

Date of last change: 23.08.2025
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Idea

AI-powered urine analysis app reads 12 FDA/CE-approved biomarkers, delivers instant personalized health plans via AI coach. Includes webshop. White-label ready for corporations.

Current Status

We built an MVP (Biokissed, still available in App Store), deployed it in 36 countries in 6 months, achieved revenue of 300 000 USD in those initial months. To be clear, we are starting from scratch, under a different brand name, and adding what was missing in the MVP, while building a more robust skeleton.

Problem or Opportunity

We're democratizing preventive healthcare by making professional-grade health monitoring instant, affordable, personalized, and actionable - shifting the entire paradigm from "treat disease" to "prevent disease" while enabling any organization to offer this capability under their brand.

Solution (product or service)

We transform expensive, inconvenient, reactive healthcare into affordable, instant, proactive health optimization that anyone can access and any organization can offer. We're creating the infrastructure for widespread preventive healthcare adoption.

Business model

We purchase FDA and CE approved urine strips from our manufacturer, and upsell them under a Saas model through our application. We also take commissions on webshop sales of health products.
We offer a white label solution for corporations.
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