YER App

YER App is a personal fashion assistant that helps you create outfits from your closet, track trends, plan for events, and get style inspiration, making dressing easy, sustainable, and fun.

First round app built and starting marketing phase

Fashion Overload: Consumers often struggle with organizing their wardrobes and finding outfits that reflect their personal style.
Wasted Purchases: Many people end up buying clothing they don’t need, contributing to an overstuffed closet.
Time-Consuming Styling: Planning outfits, especially for future events or seasons, can be time-consuming and overwhelming.
Trends and Sustainability: Keeping up with fashion trends, knowing when to toss old items, and making sustainable wardrobe choices can be difficult.

YER App: An innovative fashion app that helps users plan outfits, organize their closet, and get styling inspiration—based on what they already own.
Smart Algorithms: YER's AI-driven features suggest outfits based on your wardrobe, trend alerts, and seasonal wardrobe updates.
Capsule Wardrobe: Helps users streamline their wardrobe and make more sustainable purchasing decisions.
Social Features: Provides inspiration from a community feed and shares exclusive fashion events.
Personalized Styling: Recommends looks based on your style preferences and current closet contents.

There are some notable players like Cladwell, Stitch Fix, and Closet+ that focus on wardrobe organization and outfit suggestions. However, where YER truly stands out is in its unique combination of features that goes far beyond just planning outfits.

We differentiate fr om other companies because while others help with organizing your closet, YER goes further by integrating a personalized outfit planning, YER App taps into the power of a fashion community wh ere users can draw inspiration from other like-minded fashion lovers, allowing for endless style discovery. In addition, YER App will lead in fashion analytics.

Total Upfront Costs: $275,655 (App development, design, legal fees)
Ongoing Annual Costs: $832,805 (Salaries, marketing, server hosting, data management)
Fundraising Goal: $1.5M (To cover app development, marketing, team expansion, and operational costs for the first 2 years)

Year 1:
Revenue: $270,000
Users: 10,000
Premium Subscribers: 500
In-App Purchases: $60,000
Affiliate Revenue: $15,000


Year 2:
Revenue: $508,000
Users: 15,000
Premium Subscribers: 900
In-App Purchases: $90,000
Affiliate Revenue: $22,500

Year 3:
Revenue: $958,750
Users: 22,500
Premium Subscribers: 2,250
In-App Purchases: $135,000
Affiliate Revenue: $33,750

Year 4:
Revenue: $1,425,000
Users: 30,000
Premium Subscribers: 3,000
In-App Purchases: $200,000
Affiliate Revenue: $50,000

Freemium Subscription Model

Use of Funds:
60%: App development & AI enhancement
30%: Marketing and customer acquisition
10%: Operational expenses (staff, hosting, legal)

Was selected to live preset my startup at Battle of Silicon Valley.