Vizu brings classifieds to life with 60-second video ads and organized categories, making buying and selling simple, fast, and engaging.
Current Status
Our product is fully developed and ready for market release, though we have not initiated any formal launch efforts yet. To gauge interest, we ran a small-scale paid ad campaign targeting a narrow audience. With just $40 spent over four days, we achieved 50 registered users, demonstrating strong initial interest and engagement. This result validates the potential of our solution, and with funding, we aim to scale rapidly, focusing on aggressive user acquisition strategies to unlock the platform’s full growth potential.
Problem or Opportunity
Classifieds platforms face information asymmetry as text and images fail to meet modern users' expectations for transparency and engagement. Buyers struggle to assess products, while sellers, especially small businesses, find it hard to stand out without paying high advertising costs. For cash-strapped small businesses, this burden limits growth. Additionally, classifieds have become uninspiring, chaotic, and lacking trust, frustrating users and making the marketplace less effective and engaging than it could be.
Solution (product or service)
Vizu solves the problem by replacing static text and images with engaging 60-second video ads, allowing sellers to showcase their products effectively and buyers to see exactly what they’re getting. We make targeted exposure nearly free, empowering individuals and small businesses to reach their audience without the burden of high costs. Our platform organizes listings into clear categories, bringing creative order and transparency to the classifieds space, making it an engaging, trustworthy, and efficient marketplace for everyone.
Business model
Vizu operates on a freemium model. Users can post ads for free, while premium plans ($5, $11, $23) unlocks advanced features like detailed analytics, extended ad visibility, and category-specific targeting. This affordable, tiered pricing ensures accessibility for small businesses while creating scalable revenue streams.
Incubation/Acceleration programs accomplishment
Yes, we are currently part of the in5 Accelerator program based in Dubai, UAE. The selection process for this program involved three stages, which we successfully passed to gain acceptance. Being part of this program provides us with access to various resources, including mentorship, guidance from industry experts, and networking opportunities with investors and peers. Additionally, the program offers business support and infrastructure to help us work towards scaling and refining our business model.
