Vizu

Vizu brings classifieds to life with 60-second video ads and organized categories, making buying and selling simple, fast, and engaging.

Our product is fully developed and ready for market release, though we have not initiated any formal launch efforts yet. To gauge interest, we ran a small-scale paid ad campaign targeting a narrow audience. With just $40 spent over four days, we achieved 50 registered users, demonstrating strong initial interest and engagement. This result validates the potential of our solution, and with funding, we aim to scale rapidly, focusing on aggressive user acquisition strategies to unlock the platform’s full growth potential.

Vizu targets individual buyers and sellers, small businesses, and entrepreneurs looking for cost-effective exposure. The platform appeals to digital-first users who prefer engaging, video-driven content over traditional text/image classifieds. The market includes e-commerce, local trading, and social commerce segments, with a focus on emerging markets where video engagement is rapidly growing.

Classifieds platforms face information asymmetry as text and images fail to meet modern users' expectations for transparency and engagement. Buyers struggle to assess products, while sellers, especially small businesses, find it hard to stand out without paying high advertising costs. For cash-strapped small businesses, this burden limits growth. Additionally, classifieds have become uninspiring, chaotic, and lacking trust, frustrating users and making the marketplace less effective and engaging than it could be.

Vizu solves the problem by replacing static text and images with engaging 60-second video ads, allowing sellers to showcase their products effectively and buyers to see exactly what they’re getting. We make targeted exposure nearly free, empowering individuals and small businesses to reach their audience without the burden of high costs. Our platform organizes listings into clear categories, bringing creative order and transparency to the classifieds space, making it an engaging, trustworthy, and efficient marketplace for everyone.

Vizu competes with platforms like OLX, Dubizzle, Instagram, Facebook, and TikTok. Traditional classifieds (OLX, Dubizzle) rely on static images and text, limiting engagement and transparency. Social media platforms (Instagram, Facebook, TikTok) allow video content but lack structured classifieds features. Vizu bridges this gap by combining the power of video engagement with an organized marketplace, offering a more effective and immersive buying and selling experience.

Vizu stands out by replacing static listings with engaging 60-second video ads, enhancing transparency and trust. Unlike traditional classifieds, it provides a structured marketplace with video-driven product showcases, making buying and selling more interactive. Unlike social media platforms, Vizu offers category-based targeting and discovery, ensuring better visibility for sellers. Its freemium model makes it affordable for small businesses while driving high user engagement.

Vizu currently has no revenue but has demonstrated strong user acquisition potential, with a $40 marketing campaign bringing in 50 users. Future revenue streams will be based on a freemium model, offering paid plans ($5, $11, $23) for premium features like extended visibility, analytics, and category targeting. The cost structure primarily includes platform development, server hosting, marketing, and user acquisition expenses. As the platform scales, strategic investments will focus on customer growth and feature expansion.

Vizu operates on a freemium model. Users can post ads for free, while premium plans unlocks advanced features like detailed analytics, extended ad visibility, and category-specific targeting. This affordable, tiered pricing ensures accessibility for small businesses while creating scalable revenue streams.

Funding will be allocated to user acquisition through targeted marketing campaigns, platform development for enhanced features and scalability, server hosting and infrastructure costs, and content moderation to ensure a safe marketplace. Additional investment will go toward hiring key talent, expanding partnerships, and refining monetization strategies to drive sustainable growth.

Vizu is seeking investment to accelerate user acquisition, enhance platform development, and scale operations. In return, we offer equity ownership or revenue-sharing opportunities based on investment size. With a proven market interest and an innovative video-driven classifieds model, investors will benefit from early-stage entry into a high-growth digital marketplace with scalable monetization potential.

Key risks for Vizu include user adoption challenges, as shifting from traditional classifieds to video-based listings may require behavior change. Competition from established platforms like OLX, Dubizzle, and social media giants could impact market penetration. Monetization risk exists as the freemium model requires a strong user base to generate sustainable revenue. Additionally, content moderation and fraud prevention are critical to maintaining trust and platform credibility.

Yes, we are currently part of the in5 Accelerator program based in Dubai, UAE. The selection process for this program involved three stages, which we successfully passed to gain acceptance. Being part of this program provides us with access to various resources, including mentorship, guidance from industry experts, and networking opportunities with investors and peers. Additionally, the program offers business support and infrastructure to help us work towards scaling and refining our business model.