EdTech startup teegu io, building a major definer for high schoolers to avoid wasting $30k+ for an unuseful diploma. Already achieved first paid users, 10k investment (after user interview).
Current Status
Already achieved first paid users, 10k angel investment (invested after user interview) and defined the early customer profile by conducting 40 live-user interviews and receiving 100+ pieces of feedback regarding problems/solutions market research.
Problem or Opportunity
Teens and their parents face the issues with defining future major after high school. Edtech marker players sell so “nice” picture about any career, people emotionally choose a major with shallow exploration because lack of expertise how to make it deeper as a result - 73% parents waste $30k for unuseful diploma.
Solution (product or service)
Mobile app designed to identify the most suitable major for teens based on their behavior patterns, abilities, interests, and family resources. Teens take a quiz and our AI proposes the best potential career paths. Teens then send a link about the app to their parents, we sell a subscription to the parents with the right arguments (save $30k), while teens 'engage' with the app by exploring career options.
Business model
Subscription options: monthly ($12) or annually ($100). The buyer is the parent of a 10th-11th grade teen, though only the teen uses the app. We sell the subscription directly to parents using specific persuasive arguments.
