Making real estate more equitable for all that leveraging time and technology to list and sell homes for under $5000 without giving up full service or great results.
Current Status
We have solid proof of concept with almost 400 sold transactions, $2M in sales and almost 200 5-star testimonials.
We are licensed in FL and CA an objective to be in 25 states by the end of 2023 and all 50 states by 2024.
Problem or Opportunity
Home Sellers do not understand what the price of the house has to do with the cost of selling it.
Why does an $800K seller pay twice as much to sell a home as a $400K seller if it takes the same amount of time, money and effort to sell both houses?
Sellers want to maximize their asset value, mitigate their risk and let a professional handle the marketing, negotiations and other transactional details without paying excessive fees based solely on the price of the home.
Solution (product or service)
We leverage time, and technology to list and sell houses for $4950 for most houses un $1M. Home sellers get the same service, and results of a local full fee agent charging 5-6% of the sale price. The result is they save thousands in commissions without giving up full service, expertise or great results.
Business model
- The listing fee for most properties under $1M list price is $4950 plus buyer’s agent commission
- The listing fee for properties over $1M list price is $9950 plus buyer’s agent commission
- The cost of a listing through closing is $2,050 including $729 for customer acquisition, $508.00 for COGS, and $500 advertising cost per new listing.
-Gross profit at scale is between $1,892 (38%) to $6,892 (69%).
