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myCircle Africa

Nigeria
Market: Financial services
Stage of the project: Prototype or product is ready

Date of last change: 28.11.2022
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Idea

myCircle is a social and interactive platform that is making it very easy for anyone to save & build wealth anywhere in Africa.

Current Status

We have 11,215 users on our waitlist. We also part operate a social group called The Beverage Room and RantHQ on facebook with a joint 254k users, were our first user conversion will happen. We are targeting a 30% active user with an average 10k in savings annually.

Problem or Opportunity

With an average NGN16m as disposable income as at Jun 2022, only 16% of Nigerian saves with less than 7% having not more than 500,000 in their bank account. These same set have found it very easy to spend heavily on parties, food, and recreational drinking. It is not an issue of income or earnings. The question to be answered is what can my savings give/get me.

Solution (product or service)

myCircle allows users to create or join savings groups with a like mind based on likes, wants, fetish, relationship and preference. Users earn as much as 18% per annum whilst having fun in social groups where they can chat in groups or private, link up with old and new friends, request relationship goals based on financial power and boost their social confidence. We have a star rating that shows levels of evidence which can be turned on/off for public views based on choice.
We have also featured the CircelSME that allows entrepreneurs amongst our users meet verified and financially capable customers.

Business model

We make money fr om margins on savings with investment houses and a 1,5% fee on circle breakage. We also make money from our premium elite group wh ere we pair users with financially capable users for long term business or relationship goals.

Incubation/Acceleration programs accomplishment

Tony Elumelu Foundation
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