İmeceMobil

A mobile application based agri-tech platform provides financial services and satellite based agri-tech services, aiming to increase crop efficiency and reduce raw material costs for farmers.

Traction
125.000 Total Users
45% Monthly Active Rate 86/100 NPS
25k Leads Generated for Financial Products 4.000 Paid Subs. Fertilization Service
1.000 Paid Subs. Irrigation Service
4 Corporate Customers
$270k Last 12 Months Revenue

Target Accessable Market • Global;
• Over 570m farmers (%48 Addressable ) • $3t Agriculture GDP
• Turkey;
• Over 2.5m farmers (%85 Addressable)
• $50b Agriculture GDP Over
Global Expansion;
Turkic Republics, Kenya, Nigeria, Indonesia, Pakistan, Bangladesh
93m farmers (% 25 Addressable)
•$ 402b Agriculture GDP

For small and medium sized farmers
• Lack of accessing multiple suppliers increases raw material costs
• Lack of knowledge decreases productivity
• Difficulty in access to financial services
• Lack of finance literacy
• Technology is expensive and far from the facts.

Solution
• Groundbreaking & cutting-edge digital services
• Hardware independent satellite- based services
• Irrigation & fertilization services • Connect farmers to agricultural
experts
• Access to loans and “buy now pay at harvest” farmer credit cards
• Tender based raw material marketplace
Raw material costs decrease, revenue increases

Manna irrigation, xarvio, Agrio

Competitive Advantages
• Cutting-edge Agri-tech services
• Unique Marketplace
• Versatile & Integrated Platform

Agri-Tech Services Fees
Fertilization Service: $18,75 per crop & yield period
Irrigation Service: $40 per crop & yield period
Tender Based Raw Material Market Place %2 Commission per transaction
Lead Generation
$2,5 per lead

B2B/ B2C

Product and R&D $320k
New Hires $250k
Sales and Marketing $320k
Operations $110k
Total $1m

We are ready to offer 15% of the ImeceMobil to an investor

Adapting to Technology by Farmers is slow and it may cause slow revenue increase . Another risk is Hard to integrate with financial institutes because of strict regulations. So it causes slow penetration to agriculture finance vertical.

No We haven't accomplished a program. But ImeceMobil is started in Softtech company as an entrepreneur in residence program then it is backed by softtech ventures.

PSM Awards, MarTech Awards 2021, sardis awards, Stevies 2020, Smarties