Photo - Unify
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Unify

Peer to peer network marketing social platform and crm

Peru
Market: Another
Stage of the project: Prototype or product is ready

Date of last change: 11.10.2020
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Idea

Peer-to-peer mobile platform and tool for Network Marketers. Designed to reduce transactional friction and barriers in finding and meeting with leads and other network marketers nearby and to provide a set of easy to use features, thus letting users grow their business in an easier and smarter way - LinkedIn for network marketers.

Current Status

Working product with improving traction and monthly sales. We have approximately 4,000 users.

We are now looking to scale through marketing and keep R&D going.

Market

Our TAM is the global network marketing community made up of +120M and growing each year at an 1.8% increase rate.

If you are a network marketer, have a phone and want to meet leads and increase sales and team size, you will use Unify.

Problem or Opportunity

1. There’s no efficient, trusted, convenient way for network marketing professionals to find, interact and transact with other network marketers and pre qualified leads.

2. There's no platform where people can have their unique profiles as profesional network marketers and upload their companies, products and files and then share them with teammates, customers or prospects.

3. There's no platform to learn about, find and buy products from trusted network marketers near you.

Solution (product or service)

1. A platform that connects network marketers to other network marketers and possible prospects or customers: So they can interact (buy/sell, learn/teach etc) with each other in a fast, convenient way.

2. Your digital identity as a network marketing professional: Instead of sharing your LinkedIn, Facebook, IG profile (which are irrelevant to Network Marketing), share your Unify profile.

3. A marketplace exclusively for pre verified network marketing companies: Only network marketing companies are listed, as well as their products / services. (No illegal pyramid or Ponzi schemes in Unify)






Competitors

No direct competitors.

Network marketers currently use Facebook, LinkedIn and other generic social networking platforms to meet other people, with an extremely low conversion rate.

Network marketers buy product from other network marketing companies other than theirs by meeting their sellers online, there's no platform that does this effeciently and effectively.

Advantages or differentiators

Unify is the only app that brings the entire network marketing community together, we have a first movers advantage.

We also have 4 years of experience working on this, we have insights on what works and what doesn't as well as feedback and our users.

Unify can be considered to be the old school LinkedIn for network marketers.

Finance

We currently sell memberships at $7.99/month up to $59.99/year.

With money for marketing and new features to come that will generate initial virality we expect a revenue of 300,000

Business model

Saas

Money will be spent on

70% marketing to scale.
30% R&D

Offer for investor

SAFE on $6M cap.

Team or Management

Risks

We have been raising funds from F&F and some investors but this is getting harder. We could run out of money and the programmers would leave the project. Right now, they know the platform inside and out, understand the concept and the vision, if they leave it would be very hard to hire another team like this one.

Regarding competitors, we don't see Facebook or LinkedIn nor any other social platform wanting to spend time and energy on building something exclusively for the network marketing profession.

Incubation/Acceleration programs accomplishment

CEO and co-founder went through a startup bootcamp from MIT. This was online.

Other than that, no incubation of acceleration programs.

Won the competition and other awards

No competitions.

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Idea
Current Status
Market
Problem or Opportunity
Solution (product or service)
Competitors
Advantages or differentiators
Finance
Invested in previous rounds, $
Business model
Money will be spent on
Offer for investor
Team or Management
Mentors & Advisors
Lead investor
Risks
Incubation/Acceleration programs accomplishment
Won the competition and other awards
Invention/Patent
Photos
Product Video