Cash Coach gamifies saving. AI technology is used to set realistic saving targets and provide user specific coaching. The app is targeted at millennials with mid-range income. Cash Coach is fun to use, includes free, £2.99/m and £6.99/m plans and is designed to generate a loyal following.
Launched publicly in May 2020
Problem or Opportunity
Millennials are the worst at financial planning
Solution (product or service)
We create a mobile app where millennials can compete at saving.