47799
Cash Coach
Gamified Saving
United Kingdom
Market: Financial services
Stage of the project: Operating business
Date of last change: 23.06.2020
United Kingdom
Market: Financial services
Stage of the project: Operating business
Date of last change: 23.06.2020
Idea
Cash Coach gamifies saving. AI technology is used to set realistic saving targets and provide user specific coaching. The app is targeted at millennials with mid-range income. Cash Coach is fun to use, includes free, £2.99/m and £6.99/m plans and is designed to generate a loyal following.
Current Status
Launched publicly in May 2020
Market
Millenials
Problem or Opportunity
Millennials are the worst at financial planning
Solution (product or service)
We create a mobile app where millennials can compete at saving.
Competitors
Yolt, Money Dashboard, Emma, Plum, Cleo
Advantages or differentiators
Cash Coach create a gamified user experience.
Finance
Subscriptions and commission
Money will be spent on
Engineering, R&D
Team or Management
Product Video
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