Bring a New Industrial Revolution to a traditional yet rigid demand industry - Product Imagery. PENCIL ONE has re-designed the production system which can lower costs up to 70% while improving the processing time by two-thirds. This behind-the-scenes evolution translates into lower prices and faster turnaround times for individuals in the online, eCommerce marketplace while making the traditional image production can be scaled up.
Current Status
Found 2 years and started profiting.
Market
All e-Commerce sellers, all SKUs from eCommerce market
Problem or Opportunity
Difficult shopping Experience
Low-Efficiency production
Overhead and Hidden Costs
Ad Agency, Inhouse, Freelancer, & DIY. No big player yet. A blue ocean market.
Advantages or differentiators
A decent volume of production data and experience.
Strong Computer science and photo production combination team.
Early bird player in this track
Finance
Already profitable
Business model
Similar as SaaS. Subscription + Pre-order contract
Money will be spent on
1.Scale Production Model - Expand product lines
2.Build IT Team - Prepare for the incoming marginal utility effect
3.Confirm Marketing Funnel
4.Land Flagship Brands - Influence SMB
5.Build Marketplaces Partnership - Open channels for SMB launching products
Timing.
As we can see, there is NO adequate provider to meet eCommerce sellers’ needs right now. Given big market demand, a big player will almost surely arise. If not PENCIL ONE, someone else will take advantage of the opportunity.
