Photo - MAÏSHA
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MAÏSHA

Buy groceries from your home

Ghana
Market: Logistics and warehouses, Services, Mobile applications
Stage of the project: Idea or something is already done

Date of last change: 26.12.2023
Min amount of loan
$  10.000
Estimated yield
10 % a year
Go to the owner's profile
1
Total required
$ 20.000
Rating
equalizer from 1000
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Idea

Buy groceries from your favorite shop through MAÏSHA and get delivered at your doorstep.

Current Status

We are in the idea stage at the moment and we contacted a team of developers in France they will develop our application once the payment is made.

Market

The target market for MAISHA includes individuals who value convenience and time-saving solutions. This includes busy professionals, working parents, and young adults who prefer the convenience of having goods delivered to their doorstep. The market research indicates a strong demand for delivery services, with customers willing to pay a premium for reliable and efficient deliveries.

Problem or Opportunity

MAïSHA aims to make the lives of very busy people easier, people who don't have time to go to a grocery store to do their shopping. Doing these shopping in just a few clicks from the comfort of your home after a long day of work or because a mother has to take care of children, that's MAÏSHA's mission

Competitors

Delivery service in Republic of Congo is not digitized. To buy groceries, one needs to move to a groceries store or market or call and delivery takes time.
MAÏsha will really ease life of millions of people in Congo

Advantages or differentiators

The difference between my Maïsha and other local service is that Maïsha is an online service. About 70% of Congoleses have a smartphone and more that 50% are active professional or busy mother. So Digitizing this section is a great advantage, we are convinced that this application will be quickly adopted as a digital tool for daily use.

Finance

The revenue will primarily come from commissions from partner businesses and riders. MAISHA will also explore additional revenue streams such as advertising and subscription models in the future. Imagine a customer generates 1000xaf of commission from both riders and vendors, if we have a 500 customers using our app daily, that will make 500000xaf (about 1000$) per day.

Loan terms

36 months

Interest rate, %

10

Solution (product or service)

MAISHA is a delivery application that connects customers with a network of delivery drivers. It will operate in Congo, targeting urban areas with a high population density. The application will partner with local businesses, including restaurants, supermarkets, and retail stores, to offer a wide range of delivery options to customers.

Risks

I do not see a reason why this business will not work. The business is strictly online, I will not invest in any physical material. I'll will do all the work myself. The challenges I can face are registering my business and finding an attorney for contract with riders and restaurants. Even that will not be enough to stop Maïsha to work.

Incubation/Acceleration programs accomplishment

Yes, Tony Elumelu Start up program 2021 online.

Won the competition and other awards

No

Photos

Photo 1 - Buy groceries from your home
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Idea
Current Status
Market
Problem or Opportunity
Competitors
Advantages or differentiators
Finance
Financed earlier, $
Loan terms
Interest rate, %
Type of pledge
Pledge and assets
Business model
Solution (product or service)
Team or Management
Lead creditor
Risks
Incubation/Acceleration programs accomplishment
Won the competition and other awards
Invention/Patent
Photos
Product Video
Presentation