Can City Pet is a pet toilet pant for incontinent and urban pets (dogs and cats), the pet deposits (faeces and urine) without dirtying the house, streets, corners, etc. and most importantly without contacting the fluids, avoiding infections and irritations.
When the user goes outside for the pet to relieve itself, it avoids bending down to pick up the faeces and dilute the urine.
There is no other product on the market that collects urine without contact with the pet.
Current Status
To date, we have agreements with local councils in the area to implement the service, demonstrating significant savings for the public purse in street cleaning and street furniture.
With the milestone of the agreements with City Councils achieved, we give viability to the project ensuring the return of the investment.
Market
In Spain there is a census of 7 million dogs, 80 million in Europe and more than 400 million in the world.
The product is intended for anyone who has a pet dog that is incontinent or goes out on the streets to relieve itself.
Problem or Opportunity
Nowadays pets are one of the family, when they get older they suffer incontinence problems together with other ailments that do not allow them to do their needs in the street, they need products to collect their needs, the existing nappies on the market are made in the same way as human ones, the pet comes into contact with the fluids producing irritations and infections, the novelty of our patent is based on a compartment where the fluids are deposited without contacting the pet.
Competitors
The products in demand in the market are disposable nappies, reusable nappies, absorbent panel.
List of products for sale with Can City Pet.
-Disposable nappies: 90U/ 60€ Can City Pet: 5/7€.
-Reusable nappies: 6/18€ Can City Pet: 27/29,50€.
-Reusable collector: 30/45€ Can City Pet: 5/7€.
-Absorbent panel: 15/30€ Can City Pet: 5/7€.
Advantages or differentiators
Can City Pet is a reusable textile panty, the collector where the fluids are deposited is biodegradable with an eco absorbent, so that the urine does not spill into the litter bins and the pet does not come into contact with the fluids.
There is no other product on the market that collects fluids without contacting the pet.
With the agreements we have reached with local councils, we have secured the sale of 3% of the Spanish market, 200,000 units, with good product knowledge and worldwide marketing, which will take 2% of the world market in three years.
Loan terms
60 months
Interest rate, %
4
Type of pledge
Real estate
Pledge and assets
Document of agreement with the City Council
Business model
Our business model is based on implementing the service in cities all over the world, given that the problem is global, relying on local councils, large supermarkets, specialised pet shops and the Internet.
Solution (product or service)
Our product solves the problem of dog faeces and urine on city streets and provides quality of life for incontinent pets.
The consumable, which is a biodegradable collector where the fluids are collected, is the strong point of the product, a user goes out to the street for his pet to relieve himself about three times a day which means 90 consumables per month at a cost of between 5/7€ per month for the pet to deposit without soiling without dirtying the streets and without the user bending down to pick up the faeces.