2:DØ

2:DØ — solves the problems of high fees, dependence on centralized platforms, and poor monetization for creators. Thanks to its P2P network, the platform is resistant to blocking and gives users control over their data. Users take on two roles: Watcher (viewer, donator) and Player (creator, streamer). A powerful dopamine-driven mechanism is created through tasks, in-stream quests, ranks, and rewards, as well as the “Pavlov’s dog” effect. The economy operates on the 2COin token (≈$1) and the DinerO currency. Creators earn directly, while viewers are actively engaged. *Watch the video.

Global (world)

The Idea.
We’ve analyzed the mechanics, tokenomics, design, and architecture. We’ve developed the brand, logo, presentation, and business plan. Technical development hasn’t started yet, and there are no sales or customers at this time.

The primary audience consists of young people aged 16–35 (60–70% men, 30–40% women) who actively consume content and want to monetize their creative work. The main problem: high platform fees (30–50%), censorship, unstable algorithms, and low actual audience engagement. People are willing to pay (through donations and subscriptions) and spend hours in the app because they’re already spending money and time on OnlyFans, Twitch, Boosty, and Telegram Premium—but they want more freedom, more tools, and a better business model.
***See the video presentation on the project’s website for more details.

2:DØ is a decentralized super-platform that includes short videos, live streams with interactive challenges, 18+/21+ content, dating, a messenger, and music.
*Key features include: Watcher control Players, powerful gamification (tasks, ranks, dopamine loops), and a built-in Web3 economy (2COin and DinerO tokens). Everything runs on central servers and a P2P network.

Age range: 16–35–60 years old; global audience (primarily the CIS and Europe, followed by Latin America, the Americas, and Southeast Asia). Hypothetical market: over 2 billion potential users. The global market for social video and live streaming already exceeds 250 billion USD and is growing by 15–25% annually. 2:DØ is positioning itself in the “gamified decentralized content” niche, which is just emerging. Social media, video streaming, and adult content = 2:DØ.

*!*The Concept of Product Scalability:
It’s important to remember that the “player/watcher” model is also present in our everyday lives. A taxi driver (player) — a customer (watcher/observer). A courier (player) — a customer (watcher).

Forecast:
Years 1–2 — 2 million users, revenue of ~5–12 million U.S. dollars
Year 3 — growth in the number of users, ~15–50 million U.S. dollars
Year 5 — over 1 billion active users.
+Monetization: a 1–5% commission on donations, advertising, and premium features.
+Average revenue per user (ARPU) is projected to be higher than that of competitors, thanks to the in-app economy and aggressive marketing. A new reward system will also be introduced for app usage and network activity. This will allow the platform to utilize the computing power of users who constantly strive to stay online, receiving rewards not only from “Watcher” but also for the time spent in the app.

Freemium model + commission-based model.
Main sources of revenue: a small commission on donations and token transactions, advertising, premium subscriptions, and additional services. Additional sources include affiliate programs and the launch of proprietary features, including a built-in messenger.

There are no direct equivalents. Our competitors are everyone and no one.
Indirect competitors: TikTok, Twitch, OnlyFans, Telegram, Friend.tech, Decentraland, Patreon.
+ Our key distinguishing features are our commitment to full decentralization (every user is part of a global server), deep gamification, and an “all-in-one” format. In the future, we will leave the App Store and Google Play. And fundraising for startups and companies will allow us to automatically form a holding company under the 2:DØ umbrella.
Why switch between apps when our whole life is a GAME?

The main, undeniable advantage is the creation of a highly decentralized P2P architecture combined with built-in gamification and dual user roles. Large centralized platforms find it difficult to replicate this due to their business models and technical infrastructure. They remain what they are—merely copies of one another with new features. We, on the other hand, place control directly in the hands of “Watcher,” who monitor and manage the “Players.” Plus, there are additional platform features. People will be compelled to spend not just hours but days in the app, while Watcher will keep an eye on everyone (assigning tasks and paying rewards).

Key Risks:
1. Regulatory restrictions.
2. Low user interest
3. Technical glitches
4. High competition
5. Moderation issues
6. Complex features
Solutions:
1. KYC/AML for financial services, regional moderation of 18+/21+ content. Legal support.
2. Viral network marketing, referral system, activity bonuses, delayed launch (exclusivity)
3. Testing, backup servers, gradual P2P implementation.
4. Unique combination of features, decentralization, tokenomics, activity bonuses.
5. Team of moderators + AI moderation, arbitration for disputed cases
6. Gradual updates and feature rollout (bonuses for using new features)

Did not participate in incubation/acceleration programs.

Did not participate in competitions.

No

Investments are needed for:
+building the team
+MVP development (backend, frontend, mobile app, etc.)
+marketing and acquiring the first 100,000–500,000 users
+legal registration of the tokens and the company

We will provide the exact figure after we meet and discuss the details.

*In percentage terms, the founder, “Artem Vakuliak,” must hold a sufficiently large stake to have the right to approve and make changes to core and additional features, as well as to influence the project as a whole.
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I am looking for a strategic investor with extensive experience in IT and Web3 projects who is willing to serve not only as a financial partner but also as a mentor.

It is particularly important that the investor possess:
+in-depth knowledge of product development and the launch of IT platforms;
+extensive connections in the technology and media sectors;
+the ability to provide mentorship and assistance in building the team;
+preferably, their own IT team or access to strong technical specialists to accelerate development;
+the ability to share experience and knowledge.

Since the project’s founder is currently taking his first steps in the IT field, priority is given to an investor who can actively participate in product development at both the strategic and operational levels.