Photo - The Growth Platform for Local Businesses
64443

Findme

The Growth Platform for Local Businesses

Ukraine, Ivano-Frankivsk region
Market: Internet and IT, Services, Artificial Intelligence
Project stage: Operating business
 
Also this project:
- Find investments

Idea or High Level Concept

Findme is a growth platform for local businesses that helps companies attract customers, increase repeat sales, and measure marketing ROI. The platform combines loyalty programs, gamification, user-generated content (UGC), messenger chatbots, communication automation, and analytics in a single ecosystem. Businesses can acquire new customers, improve customer lifetime value (LTV), reactivate inactive users, and automate engagement. Our vision is to become the digital operating system for local businesses.

Territory of the product or service implementation

Ukraine

Traction and Current Status

Findme is an operating business with a market-validated product and proven demand.

The platform is already used by real customers and businesses. During its growth, Findme reached more than 48,000 monthly active users at peak periods and generated over 1 million monthly impressions through organic traffic. Today, the platform continues to grow following major product upgrades and the launch of new modules.

Findme combines customer acquisition, loyalty programs, UGC, gamification, messenger chatbots, and ROI analytics into a single ecosystem for local businesses.

The product has been entirely bootstrapped and already serves paying business customers. The primary goal of raising investment is to accelerate sales, marketing, SEO growth, team expansion, and the development of AI-powered features.

Built without external funding, Findme has already demonstrated a viable business model in the Ukrainian market.

Problem or Opportunity

Findme’s primary customers are small and medium-sized businesses, including restaurants, cafés, beauty salons, barbershops, auto service centers, medical clinics, retail stores, and local business chains.

Most of these businesses face similar challenges: rising customer acquisition costs, low customer retention, limited loyalty programs, difficulties collecting reviews, and a lack of clear visibility into marketing performance.

To address these challenges, businesses often rely on multiple disconnected tools, such as advertising platforms, CRM systems, loyalty solutions, email marketing services, chatbots, and analytics software. This increases costs, complicates implementation, and prevents a unified view of customer interactions.

Findme brings these capabilities together in a single platform. Businesses can attract new customers, launch loyalty programs, collect reviews and user-generated content (UGC), automate communication through chatbots, and track marketing ROI in one ecosystem.

Customers are willing to pay because they already spend money on advertising, CRM systems, loyalty programs, and marketing tools. Findme helps consolidate these solutions, reduce costs, and improve overall business efficiency.

Solution

Findme is a SaaS platform for local businesses that helps companies acquire new customers, increase customer loyalty, automate marketing activities, and measure marketing performance.

The platform combines several key customer engagement functions in a single product:

• customer acquisition through digital channels;
• loyalty programs and rewards systems;
• gamification and engagement mechanics;
• user-generated content (UGC) and review collection;
• chatbot-powered communication automation;
• ROI analytics and marketing performance tracking.

By joining the platform, businesses gain a complete set of tools to manage the entire customer lifecycle—from initial acquisition to repeat purchases and long-term customer retention.

Customers can earn rewards for purchases, reviews, referrals, campaign participation, and other actions. At the same time, business owners gain valuable insights into customer behavior, campaign performance, and the real impact of marketing activities on revenue.

Unlike most solutions on the market, Findme eliminates the need for multiple disconnected services by integrating all key customer growth and engagement tools into a single ecosystem.

In the future, the platform will be enhanced with AI-powered capabilities, including automated content generation, sales growth recommendations, and predictive analytics.

Customer Segments and Market

Findme primarily serves small and medium-sized businesses that operate directly with end consumers, including restaurants, cafés, beauty salons, barbershops, auto service centers, medical clinics, fitness clubs, retail stores, and local business chains.

Today, the Findme ecosystem already includes more than 85,000 businesses across Ukraine, demonstrating both the scale of the market and the demand for digital growth tools for local businesses.

According to various estimates, Ukraine is home to more than 300,000 small and medium-sized enterprises. A significant portion of these businesses still lack effective solutions for customer acquisition, loyalty programs, review collection, communication automation, and marketing performance measurement.

Findme’s target audience includes business owners, managers, and marketers who are focused on increasing customer acquisition, improving retention, and driving revenue growth.

The market for digital solutions for SMBs continues to expand as businesses increasingly move away from disconnected tools toward integrated platforms that combine marketing, loyalty, automation, and analytics.

Findme positions itself as a growth platform for local businesses, bringing together customer acquisition, loyalty programs, UGC, gamification, chatbots, ROI analytics, and AI-powered capabilities within a single ecosystem.

Revenue Streams and Cost Structure

Findme operates on a SaaS subscription model, offering recurring revenue streams through business subscriptions and premium modules.

Key revenue streams include:

• monthly and annual subscription plans for businesses;
• premium listings and advertising tools;
• loyalty programs and rewards solutions;
• enterprise packages for multi-location and chain businesses;
• AI-powered modules and advanced analytics;
• additional marketing and growth services.

The company already has paying customers and a validated business model. A key advantage of the platform is its scalability, as growth in the customer base does not require proportional increases in operational costs.

The main cost drivers include product development, server infrastructure, marketing, SEO, sales, and customer support.

The planned investment will be used to expand the sales team, accelerate marketing efforts, develop AI-powered features, and scale the platform across Ukraine and international markets.

Our goal is to build the leading growth platform for local businesses, powered by recurring subscription revenue, automation, and data-driven customer engagement.

Business Model, Chanells, Metrics

Findme operates as a SaaS platform that provides local businesses with digital tools for customer acquisition, loyalty programs, user-generated content (UGC), gamification, chatbots, and analytics.

Revenue streams include:

• monthly and annual business subscriptions;
• premium listings and advertising solutions;
• loyalty program modules;
• enterprise solutions for multi-location businesses and chains;
• AI-powered features and advanced analytics.

Customer acquisition channels include:

• organic search traffic (SEO);
• direct sales;
• partnerships with local businesses;
• referrals from existing customers;
• content marketing and social media.

Key performance metrics:

• monthly active users;
• number of businesses on the platform;
• conversion rate from registered businesses to paying customers;
• average revenue per user (ARPU);
• customer retention rate;
• marketing campaign ROI.

Today, the platform features more than 85,000 businesses and has already demonstrated product-market validation through a real user base and a proven business model.

Competitors and Existing Alternatives

The market includes both direct and indirect competitors.

Direct competitors include:

• List.in.ua – a local business directory and customer acquisition platform for businesses;
• Top20.ua – a local discovery and review platform featuring hundreds of thousands of businesses and millions of customer reviews.

Indirect competitors and alternative solutions include:

• myBot – a platform for chatbot creation and communication automation;
• Loyallyst – a customer loyalty and retention solution;
• CRM systems, marketing platforms, and business automation tools that address specific aspects of customer engagement and business growth.

The key difference is that most competitors focus on solving a single problem, such as business discovery, review collection, loyalty programs, chatbots, or analytics.

Findme brings all of these functions together in a single growth platform for local businesses, combining customer acquisition, loyalty programs, user-generated content (UGC), gamification, chatbots, ROI analytics, and AI-powered capabilities. This enables businesses to manage the entire customer lifecycle within one ecosystem instead of relying on multiple disconnected services.

An additional competitive advantage is the presence of more than 85,000 businesses on the platform, a proprietary technology infrastructure, and an established user base, creating a strong foundation for future growth and scalability.

Advantages or differentiators

Findme’s core competitive advantage lies in combining multiple customer engagement and business growth functions within a single platform for local businesses.

Unlike most competitors that focus on solving a single problem—such as business discovery, loyalty programs, chatbots, or marketing automation—Findme integrates customer acquisition, loyalty programs, user-generated content (UGC), gamification, chatbots, ROI analytics, and AI-powered tools into one unified ecosystem.

Key differentiators include:

• more than 85,000 businesses on the platform;
• an established database of business profiles, reviews, and content;
• proprietary organic traffic and an existing user audience;
• a fully owned technology platform and infrastructure;
• multiple business tools integrated into a single solution;
• the ability to measure the real ROI of marketing activities;
• a scalable SaaS business model tailored for local businesses.

Another important advantage is the platform’s network effect: every new business increases value for users, while every new user increases value for businesses. This creates a sustainable competitive moat and strengthens long-term market positioning.

With an established business database, audience, and technology infrastructure already in place, replicating Findme at scale would require significant time, resources, and marketing investment.

Risks

The main risks facing the project include:

• strong competition in the digital solutions market for businesses;
• the emergence of new technologies or large international competitors;
• changes in search engine algorithms that may impact organic traffic;
• reduced marketing budgets among small and medium-sized businesses during periods of economic uncertainty;
• increasing customer acquisition costs;
• challenges related to scaling sales and customer success teams.

To reduce dependency on any single acquisition channel, Findme is building a diversified growth strategy that includes SEO, direct sales, strategic partnerships, loyalty-driven customer acquisition, and its own user base.

Another factor contributing to the company’s resilience is that Findme does not rely on a single product or revenue stream. The platform combines multiple monetization channels, including subscriptions, advertising solutions, loyalty program modules, enterprise offerings, and future AI-powered services.

The most significant business risk is scaling customer acquisition and sales fast enough to match the pace of product development. For this reason, the planned investment will primarily be allocated to marketing, SEO, sales team expansion, and accelerating customer growth.

Incubation/Acceleration programs accomplishment

The project has not participated in any incubator or accelerator programs.

Findme has been developed entirely independently, without external investment, incubators, or accelerator support. The product, technology platform, and business model were built from the ground up based on firsthand experience working with local businesses and a deep understanding of market needs.

As a bootstrapped company, Findme has grown organically, validated its business model, built a real user base, and established a network of more than 85,000 businesses on the platform without relying on external funding.

Won the competition and other awards

To date, the project has not participated in startup competitions and has not received any industry awards.

Presence of invention or patent

No

Money will be spent on

The planned investment will be used to scale the business and accelerate the growth of the platform.

Key areas of investment include:

• building and expanding the sales team;
• marketing and customer acquisition;
• SEO and content marketing;
• development of strategic partnerships;
• enhancement of AI-powered features and new platform modules;
• server infrastructure and technical scalability;
• further development of loyalty programs, UGC, and ROI analytics.

Estimated allocation of funds:

• 40% — marketing and customer acquisition;
• 25% — sales team expansion;
• 15% — product development and AI features;
• 10% — SEO and content marketing;
• 10% — server infrastructure and operational expenses.

The primary objective of the investment is to accelerate platform growth, increase the number of paying customers, strengthen the company’s position in the Ukrainian market, and prepare the product for international expansion.

Offer for investor

We are open to raising investment in exchange for equity in the company. The exact equity stake will be determined during negotiations and will depend on the investment amount, the strategic value of the investor, and the terms of the partnership.

Location of the enterprise

Ukraine

Country of incorporation

Ukraine
arrow_back
EN