Photo - Fiterasport.store is a high-performing Shopify store
64197

Shopify store specializing in sportswear and fitness equipme

Fiterasport.store is a high-performing Shopify store

United Kingdom
Market: Trade
Project stage: Operating business
 
Also this project:
- Sell a business

Idea or High Level Concept

The business has demonstrated strong revenue and conversion metrics, backed by lean operations and targeted advertising across Google and Meta platforms. Ready to Own Fiterasport store?? This is a recession-resistant, performance-driven business with a loyal customer base and clear growth potential. Ideal for first-time buyers or seasoned operators.

Territory of the product or service implementation

USA, United Kingdom

Traction and Current Status

Hello, this is a working business, ready for transfer. I will provide instructions via video chat on how to manage it if we conclude an agreement.
The listing shows all financial indicators, profit and loss statements.
Please let me know if you have any specific questions.
Thank you.

Problem or Opportunity

Many consumers are seeking high-quality, reliable online stores that offer fast delivery and curated product selections. The demand for niche e-commerce businesses continues to grow, but customers often lack trustworthy brands with consistent service, good pricing, and secure checkout. This creates an opportunity for a ready-made, optimized online store to capture market share quickly.

Solution

The business provides a fully developed Shopify e-commerce store with optimized product listings, integrated suppliers, automated order processing, professional branding, and marketing assets. The store is ready to continue scaling with paid advertising or organic traffic. All systems are already in place, allowing the new owner to start operating immediately with minimal technical knowledge.

Customer Segments and Market

The main customer segments include fitness enthusiasts, athletes, active lifestyle consumers, and individuals looking for affordable, reliable sportswear and equipment. The market is broad and consistently growing due to rising demand for home fitness products and health-oriented lifestyles. Most customers are located in the United States, the United Kingdom, and Europe, where online shopping for sports products remains strong.

Revenue Streams and Cost Structure

Revenue is generated through product sales with a profit margin set between 20–45%, depending on the item. The business follows a dropshipping or semi-stock model, which allows low operational costs. Main expenses include advertising (Facebook/TikTok/Google), Shopify subscription fees, optional apps, and payment processing fees. The business structure allows high scalability without the need for large upfront inventory investment.

Business Model, Chanells, Metrics

The business operates on a direct-to-consumer Shopify model with products sourced from verified suppliers. Sales channels include Shopify organic traffic, paid advertising, social media marketing, and email campaigns. Key metrics include average order value, conversion rate, customer acquisition cost, repeat purchase rate, and ad performance metrics. The model is fully scalable with a clear pathway for growth through increased marketing.

Competitors and Existing Alternatives

There are several competitors offering similar digital products, including online course platforms and educational marketplaces. However, most of them lack the personalization and automation features we’ve integrated.

Advantages or differentiators

The key risks include market saturation, platform advertising restrictions, and dependency on third-party suppliers or tools. These can be mitigated with proper diversification and ongoing optimization.

Risks

The key risks include market saturation, platform advertising restrictions, and dependency on third-party suppliers or tools. These can be mitigated with proper diversification and ongoing optimization.

Presence of invention or patent

No

Team or Management

Photos

Photo 1 - Fiterasport.store is a high-performing Shopify store
Photo 2 - Fiterasport.store is a high-performing Shopify store
Photo 3 - Fiterasport.store is a high-performing Shopify store
Photo 4 - Fiterasport.store is a high-performing Shopify store
Photo 5 - Fiterasport.store is a high-performing Shopify store

Location of the enterprise

United Kingdom

Country of incorporation

United Kingdom

Sale price, $

10000

Annual sales, $

62465

Annual net income, $

26900

Size of a share to sell

100

Reason for sale

While the store continues to generate consistent profit, we’re shifting internal resources toward new product development and partnerships. The business is fully operational and primed for scale — we’re offering it to a buyer ready to take over and grow.

Organizational form

solo trader

Number of employees

1

Does the enterprise work?

Yes

Does the enterprise have a property?

No
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