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MyPurpleFolder-"The PatientCare 'easy' Button"

THE Universal Digital Health Master-Key

USA, Texas
Market: Medicine, Other, Mobile applications
Project stage: Prototype or product is ready
 
Also this project:
- Find investments
- Participate in the Unicorn Battle

Idea or High Level Concept

MyPurpleFolder creates a universal digital healthcare "master key" that unlocks all patient portals by seamlessly integrating with all Electronic Medical Record Systems (EMRs), giving providers improved continuity of care, better outcomes and increased enterprise savings… AND WE DO THIS ALL WITHOUT HAVING TO STORE THE INFORMATION! MyPurpleFolder is on a mission to make it EASY for patients and their caregivers to navigate their own healthcare.

Territory of the product or service implementation

USA

Traction and Current Status

MyPurpleFolder Milestones Traction Timeline:
https://bit.ly/2VYoiyD

Endorsed by National Institutes of Health + National Cancer Institute.
In Abstract: The findings regarding the efficacy of MyPurpleFolder within a population are based upon a sample of the US oncology patient population

Kelli Thomas-Drake/MyPurpleFolder SparkAmplify Link:
https://brand.sparkamplify.com/mypurplefolder

Kelli Thomas-Drake/MyPurpleFolder LinkTree:

https://linktr.ee/kthomasdrake

Problem or Opportunity

Currently, any patient with a chronic illness has many providers, plus multiple patient portals and EMRs that don't communicate. This non collaborative, siloed approach to healthcare causes headaches for the physicians and their staff regarding a lack of efficiency which results in wasted time, money, and lower outcomes overall. Patients end up being unnecessarily confused about how to properly engage with their illness, thus resulting in inadvertent non-compliance regarding following a prescribed treatment plan.

The Problem:
https://bit.ly/3fgInIc

Solution

MyPurpleFolder creates a universal digital healthcare "master key" that unlocks all patient portals by seamlessly integrating with all Electronic Medical Record Systems (EMRs), giving providers improved continuity of care, better outcomes and increased enterprise savings… AND WE DO THIS ALL WITHOUT HAVING TO STORE THE INFORMATION!

Extended Company Overview:
MyPurpleFolder is a healthcare mobile app that creates a digital healthcare “master key” that seamlessly integrates with all EMRs ...AND by using AI (& some additional tech), translates difficult to comprehend medical chart information into visible, clickable, and simplified pieces that are much easier to digest... and we do this all without having to store the information.
While MyPurpleFolder provides a centralized view of all the disparate patient portals where a person has profiles among their care providers, it also seamlessly coordinates the following core patient elements as it provides a COMPLETE SUITE:
• Visual, interactive and educational depiction of medical chart
• personal health information including but not limited to diagnoses, lab results, imaging, etc.
• complete prescription log
(educational as well as
transactional)
• healthcare transportation
• healthcare legal docs
ie Universal HIPAA Agreement
advanced directives
medical power of attorney
• health insurance information

Customer Segments and Market

MyPurpleFolder Business Model:
http://bit.ly/394Enal

MyPurpleFolder Market Opportunity:
http://bit.ly/2NIAlJG

Revenue Streams and Cost Structure

MyPurpleFolder Business Model:
http://bit.ly/394Enal

Business Model, Chanells, Metrics

MyPurpleFolder Business Model:
http://bit.ly/394Enal

The NIH Market Research Report:
In Abstract: The findings regarding the efficacy of MyPurpleFolder within a population are based upon a sample of the US oncology patient population:
http://bit.ly/2Nf2szm

Competitors and Existing Alternatives

Market Validators aka “Competitors”:
• MyChart (Epic) & MyCarePlus (Mckesson) each respectively represents ONE (separate and distinct) EMR System that does not collaborate with other EMRs
• AthenaHealth & FollowMyHealth (AllScripts) are each respectively Clinician Facing/Workflow Platforms — Representing ONE (separate and distinct) EMR System that does not collaborate with other EMRs.
• PicnicHealth - Outdated/ Expensive/ ONLY aggregates information in list view pdf format. DOES NOT simplify the information by translating the difficult to digest medical information into an EASY to digest visual/clickable representations.

Advantages or differentiators

MyPurpleFolder, on the other hand, is patient/family provider facing and delivers a seamless, centralized view of a ALL EMRs that a patient is associated with while simplifying the information for ease of comprehension… along with many additional core patient benefits.

MyPurpleFolder is a healthcare mobile app that creates a digital healthcare “master key” that seamlessly integrates with all EMRs ...AND by using AI (& some additional tech), translates difficult to comprehend medical chart information into visible, clickable, and simplified pieces that are much easier to digest... and we do this all without having to store the information.
While MyPurpleFolder provides a centralized view of all the disparate patient portals where a person has profiles among their care providers, it also seamlessly coordinates the following core patient elements as it provides a COMPLETE SUITE:

•personal health information including but not limited to diagnoses, lab results, imaging, etc.
•complete prescription log
(educational as well as
transactional)
•healthcare transportation
•healthcare legal docs
ie advanced directives
medical power of attorney
•health insurance information

Risks

Challenges:
• Adequate funding
• Enterprise Adoption
• Public/ Private Partnerships
• Strategic Partners
• Corporate Partnerships
• Targeted Marketing
• Sponsors

Incubation/Acceleration programs accomplishment

Startup Health (MyPurpleFolder: Portfolio Company)
National Institutes of Health + National Cancer Institute
Y Combinator Startup School
Women's Startup Lab - Silicon Valley
Black Girl Ventures
Hello Alice/ Circular Summit
Google For Startups

Won the competition and other awards

National Institues of Health + National Cancer Institute ENDORSEMENT
Startup Health (MyPurpleFolder: Portfolio Company)
Black Girl Ventures Pitch Competition - Washington DC - Award
InnovateHER Pitch Competition - (SBA) Small Business Administration - Award
Y Combinator Startup School Pitch on Stage Live - Award
Women's Startup Lab - WiSE24 Pitch (+) - Award
Circular Summit/ Hello Alice - Technology Award

Presence of invention or patent

Yes

Invention/Patent

Patent Pending

Money will be spent on

Use of Funds:
Product Development
Release iOS, Android apps
Develop/Integrate EMR APIs

Staff
Software Team
Implementation Team
Customer Support Team

Sales/Marketing

Operations

Health & Wellness

Offer for investor

Term sheet: SAFE Agreement
Our Ask: $3.5mm at 50% discount
*Make an offer that we may discuss/ negotiate mutually beneficial terms. Thanks!

Team or Management

Photos

Photo 1 - THE Universal Digital Health Master-Key
Photo 2 - THE Universal Digital Health Master-Key
Photo 3 - THE Universal Digital Health Master-Key
Photo 4 - THE Universal Digital Health Master-Key

Personal video message from the author

Product Video

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