Phonet LLC

Business Telecom-Services

Ukraine, Kyiv city
Market: Internet and IT, Telecommunications, Mobile applications
Project stage: Operating business

Also this project:
- Find investments
- Participate in the Unicorn Battle

Idea or High Level Concept

Implementation of IT-solutions in Business Telecom. Phonet Telecom-Services includes: • Virtual PBX (& WhiteLabel for Telecom Operators) • IP PBX on-premise • Call-Tracking (Static, Dynamic, Combi) • Callback for site CallCatcher • TelerCRM & integrations with CRM • FMC (mobiles in business telephony) • PhonetMobile App (Android) • CallCenter (module)

Territory of the product or service implementation

Global (world)

Traction and Current Status

We have working product.
Among our clients well-known international companies (Ukrainian branches) such as Pandora, TUI, Karcher, Heel, Herz.
• 1.1K+ paying accounts

Problem or Opportunity

• High cost and complexity of organizing telephony for companies (CRM integrations)
• Lack of strong & motivated IT-departments in telecom operators structure
• Complexity of remote work organizing

Solution

• Subscription work (SaaS) with monthly fee
• Installing, support & updates are included
• Revenue sharing & White Label for operators

Customer Segments and Market

Market Size:
• TAM (Total Addressable Market) = $ 4.73B (CAGR = 14,9%)
• SAM (Served/Serviceable Available Market) = $ 11.5M (2019) » $ 23.2M (2024)
• SOM (Serviceable & Obtainable Market) = $ 400K (2019) » $ 7.2M (2024)

Revenue Streams and Cost Structure

• $ 35+ ARPU per month now
• $ 500K+ total revenue in 2019

Business Model, Chanells, Metrics

SaaS with monthly fee.
• PPC
• SEO
• Referrals
• Partners
• Events

Competitors and Existing Alternatives

In Ukraine:
• Binotel
• Streamtelecom

Advantages or differentiators

• Experience thanks to an “early start”
• Unique software solution
• High expertise

Risks

Lack of funding, IT-project requires a resource

Incubation/Acceleration programs accomplishment

Did not take part

Won the competition and other awards

3'rd place in Battle of Projects #173 by Startup.Network

Presence of invention or patent

Yes

Invention/Patent

Ukrpatent Trademark Certificate #260495, 25.06.2019

Money will be spent on

• Investments are needed for additional specialists, equipment, promo and entering the markets of other countries
• 17+ fold increase in total revenue over 5 yrs